Advocate Inspiration center

#GivingTuesday Advocate Mashup.mp4

What is #Givingtuesday?

Financial support from the UNC Asheville community is essential to maintaining a dynamic campus and providing a meaningful student experience. Private donations provide scholarships, research stipends, classroom and equipment upgrades, and so much more. This support comes from alumni, parents, faculty and staff, friends, and businesses.

#GivingTuesday is a campaign to demonstrate how committed the campus community is to student success. It is an opportunity to express gratitude for those that have made a difference in our lives and pay it forward to the next generation. It is a celebration of what can happen when we work together.

unca.edu/givingtuesday

Why We Need Your Help

The more people spreading the word, the better! A personalized “ask” or call-to-action from a friend or classmate is more meaningful than an email or letter from the university. The involvement of our GiveCampus Advocates is crucial for the success of #GivingTuesday, so thank you for your willingness to help!

Without the support and volunteer time of people like you, UNC Asheville would not be able to offer a world-class, liberal arts education to thousands of students.

Training Materials

#GivingTuesday Advocate Presentation

5 Ways to Support #givingtuesday

Make a gift
Create a GiveCampus account
Share the campaign on social media
Create a matching gift or challenge
Upload a personal plea video

Make a gift

Demonstrate to your friends and family that you lead by example and make a gift yourself. Make your donation at unca.edu/givingtuesday.

Create a givecampus account

With just a few clicks, create a GiveCampus account and gain the ability to track your impact. See how many clicks, gifts, and dollars your outreach generates and help us meet our goal!

You can sign up using Facebook for a 1-click experience. Your personal information is never shared, and GiveCampus does not post anything to Facebook without your permission. You can also use your email address to sign up.

Share on social media

By sharing your personal UNC Asheville story with your peers, you help us spread the message and inspire others to support the university. Your voice is powerful!

REMEMBER: Use your unique GiveCampus link to track your impact.

Get creative & Have fun with it!

Use nostalgia to remind people of the one-of-a-kind experience they had at UNC Asheville. Below are some examples from #GivingTuesday and other campaigns.

Sample Social Media Posts

Today is the launch of #GivingTuesday – a ONE day giving challenge supporting UNC Asheville! Help us meet our goal of $75,000 by the end of November 27 & a fellow alum will give a [insert amount] match! Make your gift at [insert unique GiveCampus URL]
I gave to #GivingTuesday because [insert your reasoning here]. Join me in making a gift and help us reach our goal of $75,000! [insert unique GiveCampus URL]
Giving on #GivingTuesday means different things to different people. For me, it means [insert your reasoning here]. [insert unique GiveCampus URL]
I challenge you to give to #GivingTuesday by making a gift to UNC Asheville by midnight on November 27! [insert unique GiveCampus URL]
I made my gift on #GivingTuesday. Will you? Accept the challenge and help us reach $75,000 by midnight on November 27 & a fellow alum will give a [insert amount] match! [insert unique GiveCampus URL]

Matching gifts & Challenges

A great way to encourage your friends to join you in making a gift. You can match gifts dollar-for-dollar up to a fixed amount, or enter the email addresses of specific people to match only their gifts — perfect for challenging your peers!

Example of a Match: I will match up to $X,XXX, $1 per $1 donated, until the campaign ends.

Example of a Challenge: I will give $X,XXX if the campaign gets another 100 donors within the next 5 days.

Look for buttons to create matches/challenges under the campaign video or on the 'Advocates' tab.

Personal Plea Videos

Making a plea video is one of the easiest and most influential ways to raise awareness and encourage people to make a gift – just look at the impact these Bulldogs made during previous campaigns!

Making a plea video takes very little technical knowledge and is not a sophisticated production. You don't need a fancy camera or high-tech equipment. Smartphones work great!

To upload your personal plea video: From the 'Advocates' tab, click the button that says 'Create your Personal Plea.'

To share your personal plea video: Click the 'Watch Personal Plea' button beside your name on the Advocates tab and use the links provided. GiveCampus will also email you a link to your plea video.

Downloads & Resources

FACEBOOK

Cover Photo & Sharing Graphic

TWITTER

Cover Photo

Sharing Graphic

Profile Picture Frame

To add a #GivingTuesday Frame to your Facebook Profile Picture, click here. Then search "UNCA Giving Tuesday" and select the frame you like. At the bottom of the page, you can choose to "switch back to previous profile picture" after a specified amount of time.

Instagram Post

add your advocate url to Instagram

Go to your profile by tapping
Tap Edit Profile at the top of the screen
Add the unique Advocate URL
Tap Done (iPhone) or (Android)

Instagram Story

Printable sign

Print this sign and write why you are giving back on #GivingTuesday. Then take a selfie with your sign and share it on social media. Here are some examples from #AllinforAsheville.

Sample Text Messages

Sample Email

Dear [Friend's Name],

I need your help to make a BIG impact on UNC Asheville student lives! Join me in making a gift on #GivingTuesday because [Insert Your Reasoning].

Remember – a gift of any size – makes an impact! But together, we can make a difference! Make a gift NOW to help UNC Asheville reach $75,000 in just 24 hours.

I am counting on YOU to rise to the challenge and make a gift today!

[Insert Unique GiveCampus Advocate URL]

Thanks for your support,

[Insert Your Name, Class Year]

Logos

Want to make your own #GivingTuesday graphics? Download the logo! Available in other formats upon request.

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