AD234: Bachelor of Creative Motion Design (Honours)
Duration: 6 Semesters (2U1i - 2 years in university, 1 year in industry)
Location: Art & Design Faculty, Puncak Alam Campus, UiTM Selangor, Selangor
This program aims to produce graduates in Creative Multimedia that focus on the mastery of Motion Design by applying computer graphics technology. With the introduction of the Work-Based Learning (WBL) concept, also known as 2U1I, the program will ensure that graduates have technical skills and knowledge as well as a high value in soft skills, sustainability, and career continuity. Graduates of this program will be exposed to the latest developments in the smart technology industry and entrepreneurship to encourage them to be prepared for rapid technological changes and be independent after graduation.
Work-Based Learning (WBL) is an educational approach that thoughtfully integrates academic learning with real-world professional experience. Through industry placements, projects, or collaborations, students are supported in applying theory to practice, developing practical skills, professional confidence, and career readiness as part of their academic journey.
Our curriculum is carefully structured to ensure strong alignment with contemporary practices in the creative industry
CORE COURSES
Semester 1
MOTION DESIGN PRINCIPLES
DIGITAL STORYTELLING
HISTORY OF ANIMATION AND MOTION DESIGN
Semester 2
ART DIRECTION IN MOTION DESIGN
DIGITAL TYPOGRAPHY
DIGITAL MEDIA
Semester 3
3D VISUALIZATION
AUDIO AND SOUND DESIGN
DIGITAL ILLUSTRATION
Semester 4
MOTION DESIGN CREATIVE PROJECT
DIGITAL COMPOSITING
MOTION DESIGN RESEARCH
Semester 5 (Work-Based Learning)
PROJECT PREPARATION
MOTION DESIGN PRODUCTION
Semester 6 (Work-Based Learning)
MARKETING FOR MOTION DESIGNER
INDUSTRIAL TRAINING