CREATIVE DIRECTOR
CREATIVE DIRECTOR
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INSPIRATION
NAME - Due to state regulations, any product available to consumers must be packaged and produced within the same state in which it is being sold. [statemade] depicts just that.
COLOR STORY - The use of topography to inspire packaging colors. I looked to the reds and oranges of the canyons, the deep blues of the sea, the green landscapes of the mountains, and the pinks and purples found in the gorgeous desert night sky.
PACKAGING - Taking cues from luxury beauty brands, I wanted consumers to feel comfortable placing [statemade] products on their nightstand, fireplace mantle, or vanity without feeling ashamed. We worked with the packaging manufacturer to develop a brand new child-proof system that is effective without jeopardizing the luxe packaging aesthetic.
NAME - Due to state regulations, any product available to consumers must be packaged and produced within the same state in which it is being sold. [statemade] depicts just that.
COLOR STORY - The use of topography to inspire packaging colors. I looked to the reds and oranges of the canyons, the deep blues of the sea, the green landscapes of the mountains, and the pinks and purples found in the gorgeous desert night sky.
PACKAGING - Taking cues from luxury beauty brands, I wanted consumers to feel comfortable placing [statemade] products on their nightstand, fireplace mantle, or vanity without feeling ashamed. We worked with the packaging manufacturer to develop a brand new child-proof system that is effective without jeopardizing the luxe packaging aesthetic.
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