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Our TAB Unit Franchisees are independent business owners (TAB Business Owners or TBO's) who generate income by helping to bring about positive change in the businesses and lives of TAB Members by delivering real-world advice that improves bottom-line results.
In challenging times, business owners recognise that The Alternative Board services are needed more than ever. This is evident by the large number of new TAB members who sign up during these times.
History of The Alternative Board
When the successful company that Allen Fishman co-owned went public, it engaged a highly-paid board of directors. Allen soon discovered that the company greatly benefited from the board of director's guidance. Allen recognised a need for a board-of-directors system that could provide counsel to small and mid sized business owners on challenges and opportunities they face and make it an affordable resource. Allen developed the methodology and founded The Alternative Board in 1990.
SOME OF ALLEN'S BEST-SELLING BOOKS
A Message from the worldwide CEO of The Alternative Board
World's largest Franchise System Providing Peer Advisory Groups and Coaching Services for Business Owners
The Alternative Board is cultivating diversity and helping business owners in more than 20 countries, in over 1,200 cities
The Alternative Board Positioning Statement
The Alternative Board is an exclusive, membership-based organisation that helps business owners and other business leaders achieve more - more profitability, productivity and personal fulfillment.
We do this through an unmatched combination of peer -to-peer insight, private coaching with TAB-certified coaches and TAB proprietary tools and resources that connect business owners to thousands of peers around the globe.
Through our platform of knowledge and guidance, TAB delivers real-world advice that secures results by helping business owners stay focused on what matters most.
The Service The Alternative Board Provides
The Alternative Board Members are business owners who pay a monthly subscription to receive advice at monthly advisory board meetings and private coaching. In addition, TAB Business Owners (TBOs) have multiple revenue streams, including the following TAB services that go beyond basic TAB membership services:
Strategic planning services using TAB's Stratpro system
Management development training using three different certification programmes
Executive coaching for executives and other managers
Many TBOs also generate significant income from providing consulting in their respective areas of expertise
TAB Provides Services Virtually Or In Person
TAB Provides Services Virtually Or In Person
TBOs can use virtual communication for every interaction with TAB Member prospects and exisiting TAB Members
Meeting with and getting commitments from prospective TAB Members to become new TAB Members
Facilitating TAB Boards
Coaching TAB Members
Providing Stratpro strategic planning services
Providing management development training
Providing executive coaching services to executives and other managers
TBO - Background, Success and Role
BACKGROUND AND EXPERIENCE OF TBO
Several years of experience in at least one of the following roles
Senior Executive
Business Consultant
Business Owner
Business coach
TRAITS OF A SUCCESSFUL TBO
Self motivation with a drive for success
Effective communicator
Results - orientated
Strong business development aptitude and commitment
Passionate about helping other business owners
Tenacious and hard working
High standard of integrity and personal charter
YOUR ROLE AS A TBO
Acquire new TAB Members
Facilitate your TAB Boards
Coach your TAB Members one-on-one, in person or virtually
Provide strategic planning services using TAB's Stratpro system
Provide management development training and executive coaching for executives and other managers, using one or more of three different training programmes and the High Impact Manager Executive Coaching Programme
A Flexible Business Model
Customise your business to fit your personal vision for what you want out of life
Facilitate a limited number of TAB Boards or many TAB Boards
Engage Contract Facilitators to facilitate additional TAB Board and coach additional TAB Members for you
Provide additional services beyond TAB Board membership., such as -
Stratpro Strategic Planning
Management Development Training
Executive Coaching
Consulting in your areas of expertise
Benefits Of Being A TBO
Predictable and consistent recurring monthly subscription income
Scalable business
Equity-building business with proven business strategies
Protected territory with exclusive marketing rights
Leverage your business expertise
Home- based business with no required employees
Minimal inventory
No required out-of-town travel
Flexible schedule that you manage and control
Prestigious position as a business leader in your community
Personal growth
Satisfaction from helping others achieve their personal and business visions
Multiple revenue streams
Your Earnings As A TBO
Recurring monthly membership subscription model eliminates the "feast or famine" often common with consulting
Additional income from providing TAB's non-membership services
The following represents the upper third of annual earnings from global TBOs in 2019 (Australian figures taken from FY 2021/22)
Gross Membership Subscription income, Business Assessment Fees and Business Coaching Fees
$175,000-$210,000 (Australian TBOs)
$174,121-$765,363 (Global TBOs)
Additional income as reported by TBOs from the TAB opportunity
$100,000-$400,000 (Australian TBOs)
$110,000-$630,000 (Global TBOs)
Additional income is not invoiced by The Alternative Board so figures are based on voluntary reporting by TBOs
All figures in AU$
Financial Investment Based On Type Of Franchise
Standard Franchise - Metro
Investment range $85,000 - $100,000*
Lower Royalty
Terms of either 7 or 10 years
Optional Franchise
Investment range $37,000 - $60,000*
Higher Royalty
Can convert to a Standard Franchise
Terms of either 7 or 10 years
Standard Franchise - Non Metro
Investment range $49,000 - $70,000*
Lower Royalty
Terms of either 7 or 10 years
*Investment ranges include indicative total investment including franchise fees, training fees and other set up costs such (but not limited to) legal fees, marketing costs etc.
Advantages Of Being A TAB TBO
Marketing and Sales Support
Exclusive territory for your marketing
Turnkey integrative marketing system with proprietary marketing tools
Dedicated pages on thealternativeboard.com.au
Full-time marketing department supporting your business both in Australia and globally
Social media coaching and support
Campaign support when marketing for new TAB Members
Personalised marketing materials to market your business such as:
Newsletters
Webinars
Publications
Significant TAB media, video assets etc
Business development coach to assist with your membership growth
Memberships acquisition sales system with support and tools
Training
Initial, ongoing and advanced training to help you acquire TAB Members, facilitate TAB Board meetings and coach your TAB members
Online training
Stratpro strategic planning training
Three different management development training certification programmes
Training to certify you for providing executive coaching to executives and other managers
Ongoing webcasts on specific business topics
Annual international and local Faciliator conferences
Other TAB Corporate Support
Member billing and collections
Proprietary tools and systems
IT support, custom website and CRM system
Best practice group calls with TAB home office team and other TBOs.
One-on-one coaching calls with TAB home office team
Real-time support and advice from the global TAB community
Comprehensive content library
Support from the TAB Community
Peer boards exclusively for TAB facilitators
Discussion boards on TABConnect that allows facilitators to ask questions of other facilitators
Best practice sharing
TABConnect, a tool that allows:
Facilitators to collaborate with other facilitators and Members
TAB Members to contact other TAB Members
Members who are on a TAB Board to see and add events relating to their TAB Board and chat with their fellow TAB Board Members through group chat, as well as to share documents, links and direct messages with their Board Members and facilitators
How Your TAB Boards Will Work
• Members take turns to host 3-4 hour TAB board meetings
• Each Member gives an update since the last TAB Board meeting
• Members present their challenges or opportunities
• Board asks clarifying questions
• Board offers advice and feedback, suggestions or strategies
• Member commits to action
• End meeting with each Member’s best ”takeaway’
• TBOs don’t have to be the experts in all subject matters
Why TAB Board Meetings Work
• Members hold each other accountable
• No holds barred constructive criticism, critiques and advice on how to succeed
• Different perspectives bring about out of the box solutions
• Members get real world advice garnered from the actual experiences of others which leads to fewer bad decisions
• Members work on their businesses with increased time devoted by them to strategic thinking
• TAB Board meetings take place in a confidential and safe environment
• TAB Board meetings serve as a focus group for developing and discussing new ideas
TAB Board meetings help TAB Members lead their businesses to greater success so much so that they stay as TAB Members for an average of 4.7 years
New Member Board Assignment Criteria
How TAB Coaching Sessions Work
At the coaching sessions, TAB Members benefit from such things as:
• Following up on what they committed to do at their last TAB Board Meeting
• Dealing with business emergencies
• Using Business Builder’s Blueprint to evaluate KPIs
• Using Stratpro® strategic planning process
• Identifying and preparing the topics they want to discuss at their next TAB Board meeting
Why TAB Coaching Sessions Work
• Develops and aligns your TAB Member’s personal and business visions
• Prioritises your Member’s goals
• Fosters accountability with you and your Members
• Creates and strengthens trust between you and your TAB Members
Learn More About The Alternative Board and its Vibrant Community
To access case studies of real TAB Members sharing about their TAB membership value click here for video content or here for pdfs.
Next Steps
Attend a zoom session to take a deeper dive into what The Alternative Board does and ask any questions you may have
Complete the Zorakle assessment if you haven’t done so already https://www.zorakle.net/assessment/welcome/thealternativeboardau
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