FAQ's

For smaller businesses, insightful sales coaching is about boosting sales and revenue. It's for owners who:

• Those who are "Time Poor" and need more effective ways to market better

• Want to see more sales and build a stronger business: Especially those looking to increase their business's value.

• Are hands-on and want to improve their team's skills: Whether it's just one salesperson or a small team.

• Are facing sales challenges: Like slow sales, inconsistent results, or trouble closing the sale.

• Want to grow their business: Coaching can help them handle more customers and sales.

Essentially, if you're a small business owner serious about improving sales, even a little coaching can make a big difference. Remember- No matter how good you think you are .. even Top Sports players have 1 or more coaches!

The very word "Insightful" suggests an ability to demonstrate an accurate and deep understanding. In this case it's about being perceptive when it comes to the whole Sales & Marketing process. Not just the stages of a sale, or the marketing around your product or service, but bridging both for more profitable customer engagement when it comes to nuances of the Know, Like and Trust customers are looking for before buying from you.

Together we aim to help you answer the big "WHAT NOW" question, especially when you've actively engaged with social media, networking, sending emails, optimising your website, and wrestling with AI, but still your profitable sales remain elusive.

Sales training gives you the basic knowledge and skills needed (like learning the stages of a sale).  Sales coaching can deliver this too, but goes beyond this. It's ongoing, personalised guidance to help you refine those skills and maximise your potential (like having a coach to improve your game).  Training is often a one-time thing, and in our opinion less effective, due to information retention and application. Coaching is a continuous process for as long as needed to reinforce what's been learnt through training. 

Insightful sales coaching best benefits businesses where strong customer relationships drive sales.  This means it's ideal for those needing consultative or advisory discussions, complex offerings, longer sales cycles, or service-based businesses—basically, any business where understanding customer needs and building trust are key.  Less impactful for businesses focused solely on price and commodity sales

Finding new customers is the biggest challenge for a sales led company. A great product means nothing if no one knows about it, you don't stand out from competitors or can't convert enquiries in to sales. Without new sales, a business can't survive, and limited budgets or poor customer engagement only make things worse. Sales Awareness Coaching helps businesses connect with customers effectively, bridging the best sales practices and technology to drive business growth.

Marvin's not just well connected but also an award-winning sales leader with 30+ years' experience (25 of them in the highly competitive technology sector), including managing £11m+ revenue growth for the leading UK Telecoms behemoth.  

His expertise spans sales coaching, from basic sales skills to strategic account sales, and product/team management, supporting organisations like Google, Yahoo, and SMEs.  Having run a smaller business Marvin also appreciates the challenges for business owners and is passionate about helping owners develop and use their sales skills through best practice to improve their business revenues.