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From the competitiveness score, Borneo Cultures Museum have an exceptionally good accessibility such as the availability of the parking lots. Not only do they have the common parking lots for ordinary people, but they also have parking lots for the (Very Important People) VIP’s, people with disability, and special parking lots for electric cars. Other than that, the numbers of visitors that visit the museum is also high on specific season such as the school holidays and special celebrations. For an example, the museum made a free entrance promotion during Sarawak Day. Moreover, there is a lot of merchandise that they sell at the museum for the revenue such as keychains, clothing, as well as paintings that costs more than a thousand of Ringgit Malaysia due to the high-quality arts. Apart from that, Borneo Cultures Museum is equipped with good infrastructures and facilities such as a restaurant, restrooms, escalators, lifts, prayer rooms, wheelchairs, locker room and a special path that is made for blind people to walk outside the museum. Therefore, they also have their own official website through (museum.sarawak.gov.my) and social media (Facebook) to do their marketing and promotion such as posting the pictures of organizations or schools that visited the museum, as well as promoting events.
From the competitiveness score, Borneo Cultures Museum have an exceptionally good accessibility such as the availability of the parking lots. Not only do they have the common parking lots for ordinary people, but they also have parking lots for the (Very Important People) VIP’s, people with disability, and special parking lots for electric cars. Other than that, the numbers of visitors that visit the museum is also high on specific season such as the school holidays and special celebrations. For an example, the museum made a free entrance promotion during Sarawak Day. Moreover, there is a lot of merchandise that they sell at the museum for the revenue such as keychains, clothing, as well as paintings that costs more than a thousand of Ringgit Malaysia due to the high-quality arts. Apart from that, Borneo Cultures Museum is equipped with good infrastructures and facilities such as a restaurant, restrooms, escalators, lifts, prayer rooms, wheelchairs, locker room and a special path that is made for blind people to walk outside the museum. Therefore, they also have their own official website through (museum.sarawak.gov.my) and social media (Facebook) to do their marketing and promotion such as posting the pictures of organizations or schools that visited the museum, as well as promoting events.
Furthermore, the museum got positive and high ratings in online reviews due to the place being a popular tourist attraction and is a highly informative museum for the locals and foreigners to learn more about the differences of every culture and ethnic, as well as the histories that happened in Sarawak. Besides that, they also committed to environmental sustainability as they have an exhibition that is related to the importance of the cleanliness of the earth to give awareness to the society. For instance, they made replicas of instruments by using recycled items and they also provided an interesting virtual overview of how recycled items can produce new products especially for kids to learn. Additionally, Borneo Cultures Museum do care about the cultural authenticity by providing a booth with an interactive screen that allow people to choose different types of tattoos from several ethnics that will appear in the screen for people to take a full body photo while also gaining information about the tattoo so that people can get a cultural experience from it. As for the local support, the museum sells local products that is handcrafted by talented people such as rattan bags, wooden cooking utensils, and the paintings were also painted by local artists. Lastly, the museum is making an upcoming innovation such as having a new exhibition in progress for people to explore and experience more in the future.
Furthermore, the museum got positive and high ratings in online reviews due to the place being a popular tourist attraction and is a highly informative museum for the locals and foreigners to learn more about the differences of every culture and ethnic, as well as the histories that happened in Sarawak. Besides that, they also committed to environmental sustainability as they have an exhibition that is related to the importance of the cleanliness of the earth to give awareness to the society. For instance, they made replicas of instruments by using recycled items and they also provided an interesting virtual overview of how recycled items can produce new products especially for kids to learn. Additionally, Borneo Cultures Museum do care about the cultural authenticity by providing a booth with an interactive screen that allow people to choose different types of tattoos from several ethnics that will appear in the screen for people to take a full body photo while also gaining information about the tattoo so that people can get a cultural experience from it. As for the local support, the museum sells local products that is handcrafted by talented people such as rattan bags, wooden cooking utensils, and the paintings were also painted by local artists. Lastly, the museum is making an upcoming innovation such as having a new exhibition in progress for people to explore and experience more in the future.
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