Stanford Branding - Logos, Trademarks & Design Templates


Below is a list of resources concerning using the Stanford University brand (name, logos, etc.). This includes information on printing business cards, shirts, jackets, other swag for events/conferences or within your department. 

Please note, your school, business unit, or department may have additional branding guidelines.

Here you will find the information and assets you need to bring the brand to life. We recommend that you refer to this guide whenever you develop materials.
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Stanford Trademark Use and Licensing:
A list of policies from the Admin Guide and a table of contacts

Stanford Identity Guide


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Order business cards

Find out how to order business cards and stationery from one of our approved vendors.

Learn more about ordering business cards

Learn about Stanford’s primary brand elements

Information about our logos, color palette and typography.

Learn more about Stanford’s primary brand elements

Align my website with Stanford's brand

Find out what the required and optional elements are to make your websites brand compliant.

Learn more about optimizing impact by bringing your Stanford websites on brand

Develop a Stanford mobile app

Download pre-approved templates for iOS and Android for Stanford app development.

Learn more about developing a Stanford mobile app

Create a Stanford unit's social media profile

Guidelines on profile branding for use on Facebook, Instagram, YouTube, etc.

Learn more about profile branding

Generate a department logo package

Use our logo generator to create a file package of your department logo.

Learn more



Stanford Identity Guide

About the Identity Guide

This identity guide was informed by many conversations, research, and workshops across campus. It’s intended to inspire and align our efforts as we communicate about the work and impact of Stanford. The creative elements offered here are not mandates, but tools to aid strong, cohesive communications across the university.

Stanford brand and identity is a part of the Stanford Office of University Communications.

Questions?