features of Business Environment:-

1. It is aggresive in nature, as it is hte sum totaal of all thing external to business firms.

2. It includes both specific and general forces

3. The elements or part of business environment are many in numbers and inter - related.

4. It is dynamic and it changes frequently due to various external factors.

5. It is largely uncertain as it is difficult to predict future happening.

6. It is complex phenomenon .

Need and importance of Business Environment : -

1. Environment provides numerous opportunities for business success.

2. Enviromnet awareness can help organisation to identify various threats on time and serves as an early signal.

3.Environmental understanding makes the management sensitive to the changing needs and expectation of consumers.

4. Today's business environmnet is getting in getting increasignly dynamic where changes are taking place at a fast pace.

5. Environmental understanding provides objective qualitative information about the business environmnet.