PUBLICATIONS
Kwon, B., & Woo, S. (2025). A PLS-SEM Comparison of Human and LLM-Generated Responses, The Journal of Internet Electronic Commerce Research, 25(4), 199-213.
Lee, H., Woo, S., Jahng, J. (2025). The Evolving Role of ICT Literacy: A Multi-Group Analysis on its Lasting Impact on Individual Satisfaction. The Journal of Society for e-Business Studies, 30(3). 51-79.
Woo, S., Kwon, S., & Jahng, J. (2024). Long-Term Trends in the Digital Divide: A Comparative Study of the General Population and Marginalized Groups in South Korea. The Journal of Society for e-Business Studies, 29(3), 107-145.
Woo, S., Kwon, S., & Jahng, J. (2022). An Exploratory Study on Consumer Perceptions of Price, Quality, and Consumer Service for Personalized Products, Korean Management Review, 51(6), 1619-1647.
Woo, S. & Kwon, S. (2019). A Study on Personalized Product Demand Manufactured by Smart Factory, Management Information Systems Review, 38(1), 23-41.
Kang, Y., Kwon, S., & Woo, S. (2018). A Case Study on Strategic Shift from Smart-Work to Work-Smart of Company K, Journal of Information Technology Applications & Management, 25(3), 55-56.
CONFERENCE PRESENTATIONS
Lee, H., Woo, S., & Jahng, J. (2024, August). ICT literacy in the age of COVID-19: A multi-group analysis on its impact on individual satisfaction. Paper presented at the KrAIS Summer Workshop, South Korea.
Woo, S., & Jahng, J. (2022, November). Mechanisms for successful business process performance: Based on process virtualization theory. Paper presented at the Korea Society of Management Information Systems (KMIS) Fall Conference, South Korea.
Woo, S., & Kwon, S. (2019, November). Customer attitudes toward customization risks in the smart factory system. Paper presented at the Korea Society of Management Information Systems (KMIS) Fall Conference, South Korea.