What is CAPI? 

Producing content today requires more organisation than ever

CAPI is a platform developed to centralise, organise and automate the entire content production and publication workflow, specifically designed for modern, lean and multi-platform operations.

In practice, it acts as the ‘operational brain’ of editorial production.

For those with a more technical or strategic perspective, CAPI acts as a unified layer that replaces the fragmented use of multiple tools. It structures the content pipeline from start to finish, from planning to distribution, reducing operational friction, rework and reliance on manual processes.

This means greater predictability, governance and operational efficiency.

For those involved in day-to-day creation journalists, producers and independent creators, CAPI simplifies everything. Instead of switching between spreadsheets, messaging groups, loose documents and publishing platforms, you start working in a single environment where you can:

Why does this matter?

Because the current content production model has changed. Teams are smaller, demand is higher, and formats are diverse. CAPI was created precisely for this scenario: to provide structure without rigidity, and speed without losing control.