Research

I am an economist by training. At my day job, I am a business school professor. However, I consider myself as more of a generic social scientist.

My research interests include consumer behaviour, communication and interaction, data-driven decision making, digital technologies and more.


Mentoring:

Emil Mirzayev (PhD advisor, SKEMA Business School, 2018-2023, Currently at University College London)

Ecem Delicik (PhD co-advisor, SKEMA Business School, 2018-2022, Currently at École Polytechnique )

Imen Bouhlel (Postdoc mentor, Université Côte d'Azur, 2019-2020, Currently at Université Côte d'Azur)

Ismaël Rafaï (Postdoc mentor, Université Côte d'Azur, 2018-2020, Currently at Aix-Marseille School of Economics)


Check my IDEAS profile.

Check my Google Scholar profile.

Check my ORCID profile.


Publications

Peer reviewed papers

In edited volumes

Peer reviewed conference proceedings

Other Contributions