Research

My research interests are in the area of Supply Chain Management, with an emphasis on behavioral issues that arise in relationships between buyers and suppliers, as well as between firms and their workers and customers. Specifically, my research examines how behavioral tendencies can affect managerial decision-making, operational performance, and policy design. 

Published Articles:

1. Zhang, Y, P Yu and T Feng (2024). Full Quantity or Full Credit?  Choosing the Right Buyback Policy for A Behavioral Retailer. Manufacturing & Service Operations Management, forthcoming.

2. Zhang, R, X Han, R Wang, J Zhang and Y Zhang (2023). Please Don't Make Me Wait! Influence of Customers' Waiting Preference and No-show Behavior on Appointment Systems. Production and Operations Management, 32(6) 1597-1616.

3. Jiang, Z-Z, J Zhao, Y Zhang, and Z Yi (2022). Unraveling the Cheap Talk’s Informativeness of Product Quality in Supply Chains: A Lying Aversion Perspective. Transportation Research Part E, 166 (2022) 102873

4. Jiang, Z-Z, G Kong and Y Zhang (2021). Making the Most of Your Regret: A Behavioral Investigation of Workers’ Relocation in On-Demand Platforms. Manufacturing & Service Operations Management special issue on Sharing Economy and Innovative Marketplaces, 23(3) 695-713. [equal authorship]

   1. • First Place, 2019 ISCOM Annual Meeting Best Paper Award 

      • Third Prize, 2019 CSAMSE Annual Conference Best Paper Award 

      • Finalist, 2018 Informs Service Science Best Cluster Paper Competition

5. Zhang. Y and E Siemsen. (2019). A Meta-Analysis of Newsvendor Experiments: Revisiting the Pull-to-Center Asymmetry, Production and Operations Management, 28(1) 140-156.

6. Cui, T.H. and Y Zhang (2018). Cognitive Hierarchy in Capacity Allocation Games, Management Science, 64(3) 1250-1270. [equal authorship]

7. Feng, T. and Y Zhang (2017). Modeling Strategic Behavior in the Competitive Newsvendor Problem: An Experimental Investigation, Production and Operations Management, 26(7) 1383-1398. [equal authorship]

8. Zhang, Y., K Donohue and T Cui (2016). Contract Preferences and Performance for the Loss Averse Supplier: Buyback versus Revenue Sharing. Management Science, 62(6) 1734-1754. 

9. Donohue, K. and Y Zhang. Sharing the Risk: Understanding Risk-Sharing Contracts from the Supplier's Perspective. Chapter 13 in The Handbook of Behavioral Operations Management, E. Bendoly, W. Van Wezel, and D. G. Bachrach, Eds. 2015 Oxford University Press.

Manuscripts under Review/Revision

1. Chen Z., R. Wang, X. Wang, and Y. Zhang. Online Recommendation System and Demand Substitution Effect at Chinese Restaurants. 

2. Dou, Y, A Gao, Y Zhang, and Y Zhou. Understanding Customers' Expectations in Network Product Adoption: A Behavioral Investigation. 

3. Jia, J and Y. Zhang. A Unified Prospect Theory Model of Newsvendor Behavior.

4. Zhou, W, Y Gan, R Dai, Y Zhang, Y Dang. (Non)Strategic Behavior in the Limited Budget Allocation Game: A Behavioral Investigation.

Working in Progress

1. “Salesforce Compensation Plans: An Agency Model with Peer-induced Reference-dependent Preference” with T.H. Cui, J. Raju, M. Shi. Manuscript in preparation. 

2. “Resource Allocation: The Role of Behavioral Bias” with H. Sun, H. Chen, Z-Z. Jiang. Manuscript in preparation. 

3. “Identity Supply Chains” with Y Kim, T-H Cui, Y Zhang. Behavioral model development in progress.