About
(Visiting) Assistant Professor of Marketing at Tulane University A.B. Freeman School of Business
o: 7 McAlister Dr, New Orleans, LA 70118
e: ytsai2 [at] tulane.edu
t: 1-504-314-2440
On leave from: University of Delaware, Alfred Lerner College of Business and Economics
Research Interests
Research Interests
Quantitative marketing, empirical IO with focus on advertising, branding, consumer search and user-generated content
Education
Education
Ph.D. (Marketing) University of Chicago Booth School of Business
M.A. (Statistics) Columbia University
M.B.A. National Taiwan University
B.B.A. (Business Administration) National Taiwan University