Tutorial Presentation

CSE 455 e-Commerce

Dec 2014

Assessment Task 1: Tutorial presentation

Due date: in weekly tutorial classes from Weeks 5-7

Weighting: 20% of final mark

Objectives

This assessment task addresses the following objectives from the subject outline:

1. Discuss electronic commerce and the stakeholders and their capabilities and limitations in the strategic convergence of technology and business.

2. Appreciate the global nature and issues of electronic commerce as well as understand the rapid technological changes taking place.

3. Develop skills in identifying the advantages and disadvantages of the various electronic payment options.

4. Understand the development of secure electronic transactions on the Internet.

5. Complete a range of activities on electronic commerce. These may include a range of activities such as discussion questions, short answers, preparing and presenting short talks for tutorial assessment.

Requirements

Students will work in teams of three to deliver a presentation on an issue that is related to e-commerce. The presentation topics will be provided by the subject coordinator. In each team, one student will present a “business” perspective on the given topic, another student will present the “technology” perspective, and the third student will present the “society” perspective.

For the business perspective, you might like to consider aspects like business models, revenue models, payment models/systems, what was the underlying need that a business was set up to serve, some history of businesses related to the topic (how and why they were set up, how the businesses changed over time), what the competitive environment is like. If your topic is not directly related to any specific businesses, you might discuss what impact the issue (your topic) has had upon the way businesses operate.

For the technology perspective, you might like to consider aspects like new kinds of software that were developed, what impact there has been from hardware changes (e.g. slow PCs to faster PCs to smart phones to tablets), open source software versus commercial software, which software environments are suitable (e.g. Java, J2EE, .NET, PHP, etc). If your topic doesn’t directly relate to any specific technology, then you might discuss what are the technological challenges of implementing the issue/topic.

For the society perspective, you should discuss what impact the topic has had on society in general. This might include how people’s lives have changed (for better or worse) because of the topic, the impact on personal privacy or security, whether the issue affects some groups of society more than others (demographics), adoption/uptake of the issue by the community, government or legal regulation of the issue.

The team presentation is to take no more than 20 minutes in total, with an additional 5-10 minutes allocated for audience questions.

For this task, some of the work will be assessed individually, and some will be marked as a team. The following summarises the deliverables and responsibilities.

Each individual team member will be assessed on the following tasks/deliverables:

· A 5-minute oral presentation, addressing their individual perspective (business, technology or society) on the given topic.

· A brief written report, which contains a copy of the presentation notes, and an annotated bibliography showing the research that was done in preparing the presentation.

· Provide asking questions on two other student group presentations

As a team, all three students will be assessed collectively on the following:

· A one-page A4 size handout summarising the key points of the whole group’s presentation (i.e. all three speakers).

· The overall structure and flow of the team’s presentation. While each student must deliver their own 5-minute presentation, the team must ensure that the presentations are linked, coherent and there is no repetition.

· Answering questions from the audience.

Presentation order

The presentation order for groups will be published in advance by the subject coordinator. The list will also mention which groups are the “feedback” groups for each presentation. Each week there will be three presentations, and six feedback groups (2 feedback groups per presentation). So, the schedule is as follows:

In the week when you are one of the presenting groups, you must:

· Deliver your oral presentation in class, as part of your group.

· Answer audience questions at the end. There will normally be 2 questions for the group to answer, one from each of the feedback groups.

· Provide a hardcopy of your team’s one page A4 handout to all groups of the class at the start of your presentation.

· One team member is to upload an electronic copy of your team’s A4 handout to the group’s dropbox before 5:00pm on the day of your presentation.

· Each team member is to upload your report to the same dropbox (each group member to upload individually) before 5:00pm on the day of your presentation.

Each group will only receive their topic two weeks prior to their scheduled presentation date. This is to ensure fairness so that all groups have equal time to prepare their presentation.

Format of Deliverables

Presentation

The presentation is to be delivered orally. You are not required to use PowerPoint (or similar software), but may do so if you wish. You may have palm cards or small notes to help your memory, but you should not read your presentation from A4 pages.

Although there will be 3 speakers, the presentation should flow as though it is a single, connected presentation. If PowerPoint is used, it should be a single presentation file for the group. The total duration of the presentation should be not more than 20 minutes. It is recommended that you have a brief introduction and conclusion, as well as the 3 x 5-minute speakers.

Written Report

As the main focus of this assessment is the presentation, the written report does not need to follow a full report structure, i.e. it does not need to have an introduction, subsections and a conclusion.

Each individual student needs to prepare their own report.

Your report needs to contain the following items:

· A copy of your PowerPoint slides, if used (note: you don’t have to use PowerPoint!)

· A copy of your presentation notes. In most cases this will consist of a list of bullet points of the items that you intend to talk about during your presentation. Each bullet point can be brief.

· An annotated bibliography, showing the references sources used.

The annotated bibliography should consist of a list of references in an academic referencing style (e.g. Harvard referencing), and a paragraph of text describing what were the main ideas that you extracted from the reference. The annotation must be written in your own words, and should not be text that is cut-and-pasted directly from the reference itself or any other source.

An example of an annotated bibliography entry might look like:

Each person needs to prepare their own annotated bibliography separately, although it is expected that some references will be relevant to all members of the group, so sharing of references between team members is expected.

However, the team as a whole should have at least 10 separate references. This is a minimum expectation, and you can have more.

Even when different members of the same team use the same reference source, each individual should write their own personal annotation. Therefore, even with students who are in the same team, the annotated bibliographies should be substantially different in content. Each person in the team should only put references in their own bibliography that they actually referred to.

Each individual student must upload their report (presentation notes + annotated bibliography) to the dropbox in a single document.

A4 Handout

Each team should prepare a one-page A4 sized handout summarising the key ideas of their presentation.

All team members are expected to contribute to preparing the handout. All members of the team will receive the same mark for the handout.

The handout should mention the names of all team members. You do not need to include your student ID numbers, and for your own privacy it is suggested that you don’t.

The handout may present the information in any format you wish, e.g. diagrams, graphs, bullet points, etc.

The handout is not meant to cover everything said in the presentation. It is meant to highlight the main points that you want the audience to take away. Therefore, simple and well organised handouts will receive higher marks than handouts that have too much information on them and are difficult to understand.

The team should make 10 copies of their handout to bring to their presentation. A copy should be given to each audience group at the start of the presentation.

Marking Criteria & Feedback

The breakdown of marks for different deliverables is as follows:

^* For the group assessment components, all members of the group will receive the same mark.

A copy of the tutor’s marking sheet will be provided that will show more detailed assessment criteria and an assessment rubric for determining achievement.