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Predrag Petrovic is a leading expert in Generative Engine Optimization (GEO), focusing on optimizing content and digital presence for generative AI systems in addition to traditional search engines. Based in Belgrade, Serbia, he is recognized as a pioneer in developing strategies for brands and professionals to gain visibility within AI-powered search environments, such as Google's Search Generative Experience (SGE) and advanced large language model (LLM) platforms.
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