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Financial Statement Analysis
DAIMLER
Reference Case
Submitted By
Abdel Hady Y. Abu Zayda
Senior Level
Supervised by
Dr. Emad Abu Sha’ban
December 2008
Table of contents
Excutive summary
The history of Daimler AG
- Company perspectives
- Key dates
- Now
Daimler portfolio
- Board of Management
- Chair Man’s Letter
- Daimler’s Sustainability (Interested at)
- Daimler talk about it’s strategy
Financial Analysis
- Key Figures
- Divisions
- Important Event’s in 2007
- Daimler Shares
- Consolidated Financial Statements
- Independent Auditors’ Report
- Consolidated Statement of Income
- Consolidated Balance Sheet
- Consolidated Statements of Cash Flows
- Consolidated Statements of Changes in Equity
- Notes to Consolidated Financial Statements
- Significant acquisitions and dispositions of interests in companies and
- other disposals of assets and liabilities
Revenue
- Segment reporting
- Personnel expenses and number of employees
- Other operating income (expense), net
- Other financial income (expense), net
- Property, plant and equipment
- Equipment on operating leases
- Receivables from financial services
- Equity
- Financial Ratio Analysis for the Last Period
- Growth over Prior Year (Daimler and its competitors)
Policy Analysis
- Summary of significant accounting policies
- Accounting policies
Risk management and risk analysis
Industry Analysis
- Automotive industry
- Automobile industry in Germany
- Overview of Automotive Industry Analysis
- Automotive industry crisis of 2008
- Stock Charts for Daimler AG (DAI)
- Five Forces of Competition Model at Automotive Industry
SWOT Analysis (Detailed)
- SWOT Analysis
- Strategy Formulation
- Strategic Planning Inputs
- The Enterprise Profile, Top Management Orientation and the Purpose
of Daimler
- Strategy Formulation and the SWOT Analysis
- The External Environment: Threats and Opportunities
- Internal Factors: Weaknesses and Strengths
- Developing Alternatives and Making Strategic Choices
- Daimler’s Bureaucratic Structure
- Evaluation and Choice of Strategies
- Consistency Testing and Preparation of Contingency Plans
Recommendation
References
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