Hidesuke Takata
Professor
Faculty of Business and Commerce, Keio University
2-15-45 Mita, Minato-ku, Tokyo 108-8345, Japan
E-mail address: takata@fbc.keio.ac.jp
Education
2004 B.A. in Business and Commerce, Keio University
2006 M.A. in Business and Commerce, Keio University
2012 Ph.D. in Business and Commerce, Keio University
Employment
2008-2011 Research Associate, Faculty of Business and Commerce, Keio University
2011-2014 Assistant Professor, Faculty of Business and Commerce, Keio University
2014-2020 Associate Professor, Faculty of Business and Commerce, Keio University
2020-present Professor, Faculty of Business and Commerce, Keio University
Research Areas
Marketing Strategy, Marketing Channels
Journal Publications (in English)
Takata, H., and Parry, M. E. (2022). Human asset specificity, physical asset specificity, and direct distribution. Industrial Marketing Management, 105, 515-531.
Takata, H. (2019). Transaction costs and capability factors in dual or indirect distribution channel selection: An empirical analysis of Japanese manufacturers. Industrial Marketing Management, 83, 94-103.
Takata, H. (2016). Effects of industry forces, market orientation, and marketing capabilities on business performance: An empirical analysis of Japanese manufacturers from 2009 to 2011. Journal of Business Research, 69(12), 5611-5619.
Awards
2014 Excellent Article Award, Japan Society of Marketing and Distribution (JSMD)
2019 Keio Award