Copywriting

Herbert C. Goss is a creative, versatile professional writer with more than ten years of experience drafting business letters, proposals, request for proposals, web content, advertising copy, brochures, one-sheets, commercials, presentations, radio spots, and promos. He’s an idea generator adept at creating new compelling content over a variety of businesses.

He writes using both the AP and Chicago Style Guides.

Mountain Dew Campaign

Below is a Mountain Dew Campaign Written for Deviant Art and the Pepsi Cola Company:

Butterfinger the 13th - Web Campaign, Blog, Short Film

Here I wrote an entire web campaign for Nestles Butterfinger Candy Bar. The campaign starred Rob Lowe and included 10 webisodes of short films where Rob Lowe is directing his first horror movie for Nestles. The campaign included a crowd sourced short film entitled "Butterfinger the 13th," which I also wrote.

Penguinauts Social Media Launch

For Buffalo Studios I helped the team design and launch a full social media campaign to launch their newest game Penguinauts.

The campaign included Tweets, Facebook Posts, Tumblr Posts, and a Pintrist Board.

Facebook - Penguinauts

Tumblr - Penguinauts

Longtail Studios - Web Content and more.

As Senior Writer at Longtail Studios my copywriting duties consisted of writing the games, the advertisements, web copy, promos and commercials.

Radio Advertising

In the attachments below are two examples of radio spots that I wrote for local businesses in Chico, Ca. Feel free to download them to see a sample of my work.

31burgerFinal60.mp3 is a sixty second advertising spot for a restaurant that has 31 different burgers to choose from.

GirlShopFinal60 1.mp3 is a sexy spot for a lingerie store.

I'll try and embed a player in this site but I can't find a gadget that works right now.

I'm sorry, I'm an expert copywriter but only an intermediate at actually programming sites.

Presentation Writing