Heilemeier Questions / University of Michigan Questions

Heilmeier questions:

1. What's the problem (in the world, in theory)? [added by michigan]
2. What are you trying to do? Articulate your objectives using absolutely no jargon.
3. How is it done today, and what are the limits of current practice?
4. Your approach
   1. What are you going to do about it (approach)? [added by michigan]
   2. What are you really going to do about it (operationalization)? [added by michigan]
   3. What's new in your approach and why do you think it will be successful?
5. Who cares?
6. If you're successful, what difference will it make?
7. What are the risks and the payoffs?
8. How much will it cost (time/money)?
9. What are the midterm and final "exams" to check for success?
10. Where would you publish this? [added by jen]