Limin Fang

Assistant Professor of Strategy and Business Economics

Sauder School of Business

University of British Columbia

2053 Main Mall, Vancouver,

BC, V6T 1Z2, Canada

e: limin.fang@sauder.ubc.ca

My research interest is in empirical industrial organization with a particular focus on consumer learning, dynamic structural models of competition and marketing dynamics. The industries I study include digital platforms, restaurants and retail chains.