Thierry penard


Professor of Economics

Dean of the Department of Economics


Faculté de Sciences Économiques, Université Rennes 1

7 place Hoche, 35 065 Rennes Cedex FRANCE

thierry.penard at univ-rennes1.fr

Short bio

I am currently professor of economics at the University o Rennes 1 (since 2000) and research fellow of CREM (Center of Research in Economics and Management, CNRS - University of Rennes 1).

I am also dean of the Department of Economics at the University of Rennes 1 and director of the Master Program "Management of innovation and Digital strategies" (University of Rennes 1)

I am deputy director of the Interdisciplinary Research Network M@rsouin (Brittany Institute for Innovation and Digital Society)

Fields of research : Network Economics, Internet Economics, Industrial Organisation

Keywords: Internet adoption and use, Electronic commerce, Digital markets and platforms; socio-economic impact of information technology, Regulation, Competition Policy, Strategies, Franchising.

CV complet en français

CV in English

Recent publications

All my publications are listed and downloadable on my REPEC page

What Drives Pricing Behavior in Peer-to-Peer Markets? Evidence from the Carsharing Platform BlaBlaCar” avec M. Farajallah et R. Hammond, Information Economics and Policy, 15-31, 2019.

“Digital Piracy Under a Graduated Response Policy”, with M. Arnold, E. Darmon and S. Dejean, Journal of Institutional and Theoretical Economics, Vol.175(2), 372-393, 2018. .

“The Impact of Organic Links in Position Auctions with Popular vs.Niche Keywords”,with M. Arnold and E. Darmon, International Journal of Economic Theory, 2018.

"How Increasing Supplier Search Cost Can Increase Welfare,” with M. Arnold and Z. Li, The B.E. Journal of Theoretical Economics, doi:10.1515/bejte-2016-0048, 2018

“Online search – Online purchase in franchising: An empirical analysis of franchisor website functionality,” with R. Perrigot, Journal of Retailing and Consumer Services, Vol. 39, 164-172, 2017.

“Reputation and Social (Dis)Approval in Feedback Mechanisms :An Experimental study”, with M. Lumeau et D. Masclet, Journal of Economic Behavior and Organization, 112, 127-140, 2015.

“Internet adoption and usage patterns in Africa: Evidence from Cameroon”, with N. Poussing, B. Mukoko and G. B. Tamokwe Piaptie, Technology in Society, 42, 71-80, 2015.

“Open source software subsidies and network compatibility in a mixed duopoly”, with M. Zeroukhi, Economics Bulletin, Vol. 34 No. 2, 1174-1184, 2014.

“Does Internet use make people happier?” with N. Poussing et R. Suire, Jounal of Socio-Economics, vol.46, October, 105–116, 2013.

“The Role of Quantitative and Qualitative Network Effects in B2B platforms competition”, with Zhiwen Li, Managerial and Decision Economics., 35(1), 1-19, 2013.

“Determinants of E-commerce adoption by franchisors: Insights from the U.S. market” with R. Perrigot, International Journal of Electronic Commerce, vol. 17(3), 109–130, 2013.

“Do Reputation Systems Really improve Trust among Anonymous Traders? An Experimental Study”, with D. Masclet, Applied Economics, vol. 44(35), 2012

Working Papers

Etienne Dagorn, David Masclet, Thierry Pénard (2019) Les expériences sur les préférences individuelles et sociales des enfants et des adolescents : une revue de la litterature, Working Paper CREM

Éric Darmon, THomas Le Texier, Zhiwen Li, Thierry Pénard (2020) Multimarket Contact and Platform Competition: Reassessing the Mutual Forbearance Hypothesis Working Paper CREM