Technology, Media and Telecom
CREDO: If it's Worth Doing at all, then Do it with Passion
Welcome to my professional portfolio. I'm infinitely curious. I explore sources of wisdom in my chosen craft -- market development within the Technology, Media and Telecom marketplace -- because it's fascinating. I'm very passionate about driving growth.
What's Here: You'll find samples from my consulting projects and accomplishments at prior employers where I demonstrate my skills and experience. I've outlined market research Topics of Interest and shared Book Reviews about digital growth.
What's Notable: I'm a WSJ Opinion Leader for Dow Jones, a Reuters Research panelist, and a recognized thought leader at Thinkers360. I was the managing editor of an award-winning Cisco blog. I created the "Hybrid Cloud Journal" for Red Hat. I've authored editorials for IBM Cloud data with AI solutions, and created narratives for IBM THINK events.
What's Next: I've published on LinkedIn and Medium. I'm also on Twitter, Pinterest and Instagram. My Digital Lifescapes feature market study summaries from tech industry analysts. My Digital Polymath magazine explores B2B tech market development. My Business Technology Roundtable highlights digital transformation trends. GeoNetworker is a nascent research project.
Power Selling in Action
The basic tenet of Power Selling: if you believe that knowledge is power, then mastering the ability to progressively reveal, gather, and share superior seller's experience into actionable wisdom is infinitely more potent for knowledge transfer.
Abstract: The evolution of sales force automation into customer relationship management (CRM) is complete. Regardless, CRM projects fail to reach their ROI objective. Explore my solution entitled PowerSelling: Revitalizing the Enterprise Sales Channel.
Digital Marketing in Action
The traditional approach to technology marketing is obsolete. If you're focused on conventional "product-oriented" marketing principles, then your prospective customers may think there's little that's remarkable about your offerings.
Abstract: Discover a new approach for strategic market development. Learn how to free yourself from a legacy mindset -- dare to leave the flock of bland marketers, embrace creative freedom, be bold and brave -- by Reigniting Your Marcom.
Rethinking Sales and Marketing Design
Call-to-Action: Are you seeking a progressive sales and marketing professional services firm -- with experience in Online Influence, thought leadership, and social media -- where vision, strategy, and a proven passion for execution all coexist?
Act Now: Feedback is encouraged. Send me questions, or share your opinion on a topic of mutual interest. Join my online network of 'digital growth' collaborators. I maintain professional profiles on LinkedIn, CrunchBase, and AngelList.
Disclosure: I have provided advisory or consulting services via the Technology, Media and Telecommunications Council (Gerson Lehrman Group), Primary Insight (Bear Stearns), Guidepoint Global (Standard & Poor’s) and the Maven Research network. I also facilitate and promote connections between digital media entrepreneurs within the U.S. and UK markets.