Text Analysis

This module is concerned with classical content analysis, which is an approach to text analysis that is distinctly quantitative and scientific in style. In content analysis (regardless of how the codes were obtained in the first place) you have a set codebook that lists of all the codes and their meanings, which is used to guide the coding. Typically, the coding is done by several coders who are unfamiliar with the specifics of the research objectives.

• How does content analysis differ from the grounded theory approaches?

• How do you go about creating a codebook

• How do you use multiple coders for increased reliability?

Primary Readings

• Jehn, Karen "Ettie". 1997.A qualitative analysis of conflict types and dimensions in organizational groups. Administrative Science Quarterly 42: 530-557. [^pdf]

• Gersick, Bartunek & Dutton. 2000. Learning from Academia: The importance of relationships in professional life. Academy of Management Journal 43(6): 1026-1044. [^pdf],

• Borgatti. Content analysis process [html]

• Borgatti. What to look for when open-coding text [html]

Secondary Readings

• • Cohen's Kappa

  • Concept

    • Calculator for cross-tabulated ratings [xls]

  • Calculator for raw data

• Overview of content analysis [html]

• Achieving inter-coder reliability [html]