Post date: 04-Aug-2008 22:47:10
SEO is gaining importance due to the recent hard financial times we are experiencing.
Search Engine Optimisation (or optimization if you are from the U.S.) can replace costly advertising campaigns.
If you get the content and suitablility of your website right, then the optimisation part should be quite straightforward.
Many businesses are now looking for other more economical avenues to consider.
The pay per click schemes, while very effective, can be costly.
A natural or organic listing is now more desireable.
Matt