Certifications

Join me in discovering the incredible impact of social media today - the good and the bad. 

Discover D&V360's end-to-end campaign management features for enterprises to reach today's always-connected audiences wherever they are via pioneering creative and automation innovations. One comprehensive tool to bring media planning, creative development, measurement, and campaign execution. 

Google Marketing Platform Product Certifications identify qualified users who demonstrate the ability to perform critical tasks and workflows with Platform products. The certification exams are designed for users with real-world, hands-on experience using Google Marketing Platform products and test specific predetermined criteria aligned with critical job tasks. 

Google Ad Manager is a Supply Side Platform and an Ad Server. It utilizes Google Ad Exchange to enable programmatic auctions. GAM was formerly known as DFP or Doubleclick for Publishers. It is primarily a platform where Publishers (inventory holders, such as websites) sell their inventory via Programmatic buys and contains ad serving capabilities. Ad Servers can be stand-alone technology companies, but in the case of GAM the two functions are combined. DFP was originally its own company prior to its acquisitiion by Google in 2007. Seasoned industry experts may still refer to it as either Doubleclick or DFP.

Learn why YouTube is a powerful platform for users and creators, and how that connects to achieving awareness, consideration, and action goals. 

Learn everything you need to plan, design, set up and optimize a campaign on Pinterest—and earn a badge that can be shared on platforms like LinkedIn or with peers, agencies and clients.