Privacy Policy
Effective date: July 12, 2026
This Privacy Policy explains how ROCH ENTERPRISES ("ROCH Enterprises," "we," "us," or "our") collects, uses, shares, and protects personal information when you use BetterPose AI and related services (the "Service"). It also explains your choices and rights. Contact us at support@rochenterprises.in with privacy questions.
This Policy applies to the BetterPose AI mobile application, its backend services, support communications, and related pages that link to it. It does not govern third-party websites or services operating under their own privacy policies, including Google Play, Apple App Store, or external sign-in providers.
· Account information, such as your email address and authentication identifiers, and profile information supplied by Google, Apple, or another sign-in provider (which may include a display name or profile image).
· Photos captured with the camera or selected from your device, custom pose-reference images, and AI-generated images. We process these only when you choose to upload or generate.
· Support communications, including your email address and the content of messages you send us.
· Preferences, consent choices, and information you submit when using account, privacy, or deletion controls.
· Device and app information, such as device type, operating system and version, app version, language/locale, identifiers, network information, and installation source.
· Usage and diagnostics, such as screen views, feature interactions, generation status and duration, purchase-flow events, crash logs, performance data, error details, and approximate timestamps.
· Transaction and entitlement information, such as product identifiers, subscription status, renewal and expiration information, credits, currency, price, and transaction identifiers. We do not receive your full payment-card details from the app stores.
· Push-notification tokens and interaction data if notifications are enabled.
· Approximate location inferred from IP address or region lookup where needed to determine whether an analytics-consent prompt is required. We do not request precise GPS location for this purpose.
The app may request camera access to capture a photo, photo-library access to select or save images, and notification permission to send alerts. You can deny or revoke permissions in device settings, although related features may not work. Photos remain on your device unless you select, capture, upload, save, or share them through an app feature.
· provide accounts, upload selected images, perform AI pose generation and upscaling, deliver results, maintain generation history, and sync access across devices;
· administer credits, subscriptions, one-time purchases, trials, restorations, refunds, and fraud prevention;
· operate, secure, debug, monitor, and improve the Service, including reliability, performance, and abuse prevention;
· send service and security messages, requested notifications, and respond to support requests;
· conduct product analytics and attribution as described below;
· comply with law, enforce agreements, protect rights and safety, and establish or defend legal claims; and
· create aggregated or de-identified information that no longer reasonably identifies you.
To provide a generation, selected source photos and pose references are uploaded to our cloud infrastructure and transmitted to contracted AI-processing providers. Those providers process the images and return generated results. Images can contain biometric or other sensitive characteristics by their nature, but BetterPose AI does not use them to identify you or authenticate your identity. Do not upload highly sensitive images or images you lack permission to use.
We do not sell your photos, and we do not send photos, prompts, names, email addresses, or payment details to Mixpanel. We do not authorize service providers to use uploaded photos for their independent advertising. Provider processing is subject to contractual terms and their applicable privacy documentation.
We use Firebase services for analytics, crash reporting, performance monitoring, messaging, and app integrity; AppsFlyer for attribution; Superwall for paywall presentation; and Mixpanel for product analytics. Analytics may include pseudonymous account or device identifiers and events about app use, but not the photos or sensitive content described above.
Mixpanel is consent-gated. In the EU, EEA, United Kingdom, Switzerland, California, and where region detection is unknown, we request a decision before initializing or tracking with Mixpanel. You may change the Mixpanel analytics choice in Settings. Other processing that is necessary to provide, secure, measure, or maintain the Service may continue as permitted by law; where consent is legally required, we will request it.
We may disclose personal information to:
· Cloud and database providers, including Supabase, that host accounts, records, images, and backend functions.
· AI-processing providers, including fal.ai or replacement providers, to process requested generations and upscaling.
· Google and Firebase service providers for authentication, app integrity, analytics, diagnostics, performance, and notifications; and Apple where Apple sign-in or iOS services are used.
· RevenueCat, Superwall, Google Play, and Apple App Store to offer, process, validate, restore, and manage subscriptions and purchases.
· Mixpanel and AppsFlyer for consented product analytics and attribution, subject to applicable choices.
· Professional advisers, auditors, insurers, authorities, courts, or other parties where reasonably necessary for compliance, security, fraud prevention, rights protection, or legal claims.
· A buyer, investor, lender, successor, or affiliate in connection with a proposed or completed financing, reorganisation, merger, asset transfer, or sale, subject to appropriate safeguards.
We do not sell personal information for money. We do not use your photos for cross-context behavioural advertising. Some analytics or attribution disclosures may be considered “sharing,” “targeted advertising,” or a “sale” under certain laws; where applicable, we provide required consent or opt-out controls.
Depending on your location, we process information to perform our contract with you (providing the Service and purchases), based on consent (including consent-gated Mixpanel analytics and permissions where required), for legitimate interests (security, fraud prevention, service improvement, and support), and to comply with legal obligations. You may withdraw consent at any time, without affecting earlier lawful processing.
We retain information only as long as reasonably necessary for the purposes described in this Policy. Account, entitlement, transaction, and support records may be kept while your account is active and afterward as required for accounting, tax, fraud prevention, disputes, security, or law. Uploaded and generated images may remain available in your account and generation history until you delete an item or your account, subject to operational queues and backups. Analytics and diagnostic retention is governed by our settings and provider configurations.
When an account is deleted, we initiate deletion of the account, credits, plan access, uploaded photos, generated images, and history from active BetterPose systems. Limited records may remain temporarily in backups or where retention is required for security, legal compliance, financial records, fraud prevention, or the exercise or defence of claims. Deletion does not cancel an app-store subscription.
We and our service providers may process information in India, the United States, and other countries where providers operate. Those countries may have different data-protection laws. Where required, we use recognised transfer mechanisms and contractual, organisational, or technical safeguards.
We use reasonable administrative, technical, and organisational safeguards designed to protect personal information, including authenticated access and service-provider security controls. No transmission or storage system is completely secure, and we cannot guarantee absolute security. Keep your account and device secure and contact us if you suspect misuse.
Depending on where you live, you may have rights to access, correct, delete, restrict, object to, or obtain a portable copy of personal information; withdraw consent; opt out of certain analytics, targeted advertising, sale, or sharing; and appeal a denied request. You may also lodge a complaint with a competent data-protection authority.
You can manage device permissions and notifications in operating-system settings, change the Mixpanel analytics choice in app Settings, manage subscriptions through Google Play or Apple, delete individual history items where available, and request account deletion in the app. To submit another privacy request, email us. We may verify your identity before acting and may retain information where an exception applies. We will not discriminate against you for exercising applicable rights.
The Service is not directed to children under 13, and we do not knowingly collect personal information from them. Users below the age at which they can independently consent in their jurisdiction must have authorisation from a parent or legal guardian. If you believe a child provided information without valid permission, contact us so we can investigate and delete it as appropriate.
You may contact us to request access, correction, completion, erasure, or grievance handling as provided by applicable Indian law. We may request information necessary to authenticate and process the request.
You may have rights under applicable data-protection law, including access, rectification, erasure, restriction, portability, objection, withdrawal of consent, and complaint to your supervisory authority. Where we rely on legitimate interests, you may request information about the balancing assessment relevant to your situation.
Residents of some states may have rights to know, access, correct, delete, and obtain a copy of personal information, and to opt out of sale, sharing, targeted advertising, or certain profiling. We do not knowingly sell or share the personal information of users under 16. Requests may be made using the contact details below. An authorised agent may submit a request where permitted, subject to verification.
If you use device sharing, save an image, open a third-party link, or interact with an app store or sign-in provider, information is handled by that third party under its own policies. Review the privacy settings and policies of the destination before sharing content.
We may update this Policy as the Service, providers, or law changes. We will post the updated version with a revised effective date and provide additional notice when required. Material changes apply prospectively unless law permits otherwise.
For privacy questions, rights requests, or grievances, contact: ROCH ENTERPRISES, Email: support@rochenterprises.in. Please include enough information to identify your account and describe the request, but do not email passwords or unnecessary sensitive images.
If applicable law requires a specifically designated grievance or data-protection contact, the current designation and response procedure will be published with the online version of this Policy.