Lesson 1: Consequences of E-cigarette Use

In this lesson students will be able to:

• Identify negative consequences of E-cigarettes
• Describe the health hazards with E-cigarette use.

Lesson 2: Making Our Own Choices

In this lesson students will be able to:

• Identify the percentage of E-cigarette use in high school and middle school and describe nonsmokers as the majority.
• Describe the harmful consequences of E-cigarette use.
• Identify the reasons why teens may begin using E-cigarettes.
• Identify positive alternatives to using E-cigarettes.
• Develop, practice and demonstrate useful refusal skills and smart exit strategies.

Lesson 3: Don’t Let Them Lie and Win

In this lesson students will be able to:

• Recognize situations and places that may be high risk for being offered an E-cigarette.
• Recognize direct and indirect advertising pressure.
• Discover the amount of money the tobacco and E-cigarette industry spends on advertising it’s products.
• Describe the role of advertising dollars in E-cigarette use.
• Recognize the covert methods that the tobacco and E-cigarette industry uses to attract new E-cigarette users.
• Analyze some of the propaganda techniques tobacco and E-cigarette companies use to sell their brand of E-cigarette.
• Develop a messaging project (warning label) that addresses misconceptions and promotes the benefits of being E-cigarette-free.

Lesson 4: Your Life, Your Choice

In this lesson students will be able to:

• Analyze the safety of flavor chemicals and their role in E-cigarette marketing.
• Review the covert methods that the tobacco and E-cigarette uses to attract new E-cigarette users.
• Develop and present a messaging project (warning label) that addresses the misconceptions and promotes the benefits of being E-cigarette-free.

https://catch.org/lessons/catch-my-breath-middle-school-program-overview