Common Call Guidelines

1. Completely Free for Patients

We never charge patients a dime. Surgeons pay us a referral fee when a patient books. The patient's price is the same (or better) than if they found the surgeon on their own.

2. Unbiased Matching

Unlike RealSelf, Yelp, or Google, we don't sell rankings. Surgeons can't pay to be recommended. Our matches are based on fit, not ad spend.

3. Actually Vetted Surgeons

We don't just check if they're board-certified. We:

• Verify credentials and training

• Review reputation with industry insiders

• Check reviews across platforms

• Search for pending or past lawsuits

If something sketchy comes up, they're not in our network. Period.

4. Saves Time

Instead of spending 10+ hours researching, patients get a curated shortlist of 2-3 surgeons who actually match their goals. We do the homework.

5. Saves Money

Most patients see 3+ consults before choosing a surgeon, spending $500-2,000 in consult fees alone. We help them find the right match faster—often on the first try.

Our relationships with surgeons also mean patients often receive preferred pricing.

6. Priority Treatment

Surgeons in our network know our patients are serious and pre-qualified. Patients often get faster appointment availability and better attention.

7. Human Support Throughout

Real people, not chatbots. Our concierge team is available from first inquiry to post-op check-in. Patients always have someone to call.

DO Say:

• "Our service is completely free to you"

• "We vet every surgeon in our network—including checking for lawsuits"

• "Most patients save hundreds of dollars in wasted consult fees"

• "We match you with 2-3 surgeons who fit your goals and budget"

• "Our patients often get preferred pricing and priority scheduling"

• "You'll have a dedicated concierge with you the whole way"

DON'T Say:

• ❌ Specific discount percentages ("You'll save 20%")

• ❌ "We guarantee you'll find your perfect surgeon on the first match"

• ❌ Anything that sounds like medical advice

• ❌ "We're better than [specific competitor]"

• ❌ Promises about surgical outcomes