Choice Architects

Design for Humanity's Best Self

Today’s digital landscape feeds our lizard brains and reduces complex moral dilemmas to the swipe of a thumb. As product creators, we have a responsibility to present people with a set of choices to enable them to be the best version of themselves.

Founded by Elayne Safir, Choice Architects are a group of experience designers, product managers, researchers, and strategists, engaging the tech community in conversations about a more mindful and future-conscious approach to product design.

We hope our upcoming panels will empower you to positively impact humanity through products designed for a world that doesn't suck.


World Usability Day: Design for Good or Evil

Nov. 28, 2018 • New York, NY

SheSays presents: Choice Architects

Mar. 1, 2018 • New York, NY

New York Code + Design Academy

July 25, 2018 • New York, NY

GA presents: Choice Architects

Feb. 7, 2018 • New York, NY

GA presents: Inside the Design Studio

June 12, 2018 • New York, NY

SXSW Conference: featured design panel

Mar. 9, 2018 • Austin, TX

Connect with us

Elayne Safir

Lead Designer, The Knot / Co-Founder, Eforia

linkedin | @elaynesafir

Quinn Ryan

Product Designer, The Bump

linkedin | @quinn__ryan

Lauren Sinreich

Head of Design, Bank of America Merrill Lynch

linkedin | @laurensinreich

Diana Gonzalez

Strategy Director, R/GA

linkedin | @dianagster

Laura Zheng

Creative Director, Bkstg

linkedin | instagram

Melanie Kahl

Creative Lead, Dalberg Design

linkedin | @melaniekahl

Lauren Bugeja

UX Lead, Google


Stina Pagliero

Product Manager, XO Group

linkedin | @stinzitas

Yulia Belozersky

Freelance Writer and Editorial Creative Director

linkedin | medium

Jen Garfield

Product Lead, The Knot

linkedin | @jag1136

Britni Jackson

Product Mgr, Warby Parker

linkedin | @britnilesha


UX Strategy Manager, XO Group

linkedin | @sn0wfl8ke

Recommended reading

join the conversation on #choicearchitects

connect to our community on Meetup

illustrations by Quinn Ryan ©2018