THE DESIGN THINKING PROCESS
Embedded Files
Empathy
Empathy
As in every serious project, good research is required, in order to set its foundation. And all good research, requires empathy. To empathize with our “audience” we used various pathways, including active listening of the ideas of the whole innovate monarchs’ team, as well as the ones of the faculty side of the event. We distributed a university wide survey, which was short and to the point, that was posted for 3 “busy” days at the University Announcements (Thursday-Saturday), for both faculty and students. Responses were then curated and furtherly analyzed by our team, to help as add the very much needed first layer of the foundation of our research and prototype.
Snapshot of our Survey on the University Announcements
"ODU is diverse, but there is a lot of work that can be done, especially when it comes to clubs and organizations"
"ODU is diverse, but there is a lot of work that can be done, especially when it comes to clubs and organizations"
Defining
Defining
Major themes that arose during the Design Thinking Process were:
ADVOCACY for students' voices to be heard.
FINETUNING resources/tools at ODU (e.g., Monarch Groups, announcements, etc.).
PUBLICITY concerns for underrepresented minorities groups/communities at ODU
INCLUSIVITY & COMMUNICATION problems that affect African American and Latinx students.
CULTURAL DIVERSITY issues affecting faculty and staff at ODU. Our research involved understanding how the empathy process can assist students by carrying out surveys. The student survey revolved around diversity and inclusion at ODU. The data analysis of the survey helped us define the challenges that African American and Latinx students face at ODU with reference to student success. We found that many students had problems with finding resources which affected their preparation for student success at ODU.
ideation
ideation
Priority of Ideas.pdfSnapshot of Ideation Ideas from the Brainstorm-Group-Prioritize Sheet
ideation
ideation
Our team formulated 33 different outside-the-box ideas to solve the problem. We used the Brainstorming-Group-Prioritize model to narrow down our ideas to one project for our Prototype. We looked for mutually beneficial ideas throughout the ideation process to build an event that would be able to align with our team’s mindset. This helped us to birth the concept for “THESource Fair” with the Summer Success program as our solution to the problem for ODU Students.
Prototyping
Prototyping
In order to develop our Prototype, we used the INNOVATE Concept map to build our prototype around the question of how might we promote the resources available on ODU campus and in the Hampton Roads community especially resources catered to specialize in the needs of African American and Latinx students.
Check out our idea of ODU's First "ONE-STOP" #THESourceFair where students can get information on all the resources available on ODU campus and in the Hampton Roads community especially resources catered to specialize in the needs of African American and Latinx students.
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