About Niche Partners

Our research philosophy.

We're passionate about market research for the Meetings, Incentives, Conferences and Exhibitions (M.I.C.E) industry with the goal to maximize the opportunities for growth in various economic driving sectors.

We want to increase the value of client and supplier partnership engagements by providing clear quality data to:

• reduce wasted financial resources on business development initiatives on the continent.

• increase the return on strategic efforts to drive job creation through these engagements on the African continent.

We aspire to be knowledge leaders across various industries in order to grow our clients’ business capacity, reputation and competitive strength.