World Migratory Bird Day (WMBD) is a global celebration that highlights the incredible journeys birds take each year and what we can do to help protect them along the way. It’s celebrated around the world through events, education, and community efforts that bring people closer to birds and the habitats they depend on.

This year's WMBD theme is about the role everyday people play in bird conservation. The message, "Every Bird Counts —  Your Observations Matter," highlights how simple observations can contribute to real science and help protect birds! These shared observations help track migration patterns, understand population changes, and guide conservation efforts across the globe.

Migratory birds connect ecosystems across continents, relying on healthy habitats at every stop along their journey. When we pay attention to birds and share what we see, we’re helping build a bigger picture of how they’re doing and what they need to survive.

This year’s theme is a reminder that you don’t have to be an expert to make a difference—every observation truly counts.