Always committed to giving customers what they ask for, In-N-Out hangs a store banner early in 1963 inviting guests to "Try a Double-Double." Later, the popular new offering becomes an official part of the menu. Always committed to giving customers what they ask for, In-N-Out hangs a store banner early in 1963 inviting guests to "Try a Double-Double." Later, the popular new offering becomes an official part of the menu.
A collectible glass becomes the first in a long-running assortment of promotional glasses featuring character, movie and holiday themes. The cost in 1970 was $0.29 with a Pepsi. All are collector's items today, but only the Christmas and Indiana Jones™ Temple of Doom glasses display the In-N-Out name.