Toppers Pizza, known for its bold flavors and innovative menu, started in 1991 in Whitewater, Wisconsin. Founded by Scott Gittrich, the chain initially focused on creating unique and high-quality pizzas with a fun and engaging brand. Gittrich, a former Domino's employee, sought to differentiate Toppers by offering a diverse range of toppings and inventive specialty pizzas.
In the early years, Toppers expanded gradually, growing its footprint in the Midwest. The company gained recognition for its distinctive approach to pizza, including features like "Topperstix" (cheesy breadsticks) and unique crust options. Their commitment to a playful, energetic brand and emphasis on quality ingredients helped build a loyal customer base.
By the early 2000s, Toppers Pizza began franchising, which marked a significant turning point in its growth. The chain’s expansion accelerated, spreading to various states across the U.S. Its franchise model allowed it to replicate its successful formula in new markets, and Toppers Pizza continued to build a reputation for its creative menu and customer-centric service.
Throughout the 2010s, Toppers Pizza expanded further, introducing new products and limited-time offerings to keep the menu fresh and exciting. The brand also made strides in enhancing its digital presence, with improved online ordering systems and a strong social media presence that connected with a younger audience.
Today, Toppers Pizza operates in numerous locations across the United States, maintaining its focus on innovation, quality, and a fun dining experience. Its evolution from a single-location pizzeria to a well-recognized national chain reflects its successful blend of creativity and strategic growth.