My research focuses on socio-cultural influence to the aesthetic perspectives of immigrants in the United States. My interest lies in investigating different migratory experiences among ethnic groups and its influence on their apparel related practices and experiences. An important contribution of the research is to show that the dynamics in the culture of origin and the host culture of immigrants influence their social identity and to find that they modify their attitudes and behaviors on appearance to balance fundamental needs of inclusion and exclusion depending on their cultural contexts.

My research also seeks to examine the growing issues of sustainability and ethical consumption of apparel, concerning how consumers can be responsible in the procedure of apparel consumption and disposal.