Second Edition

This session featured Mark Pollard, a renowned global strategist and founder of Mighty Jungle, who has worked with brands like Facebook, Twitter, and The Economist.  

The Masterclass: Titled "Sweathead Masterclass: Strategy is Your Words," the intensive workshop brought together over 75 participants to sharpen their strategic planning and communication skills.  

Attendees used Mr. Pollard’s "Four Points Framework" through 10+ interactive exercises to master precise language for brand success, build powerful creative briefs, and develop their own brand strategies.