Alyssia G Martinez

Dedicated and team-oriented basketball coach with extensive experience in basketball operations, player development, and strategic game preparation. Proven ability to mentor student-athletes, optimize recruiting efforts, and enhance program success through detailed scouting, player-development, social media coordination, and fundraising initiatives. Strong background in athletic operations, event management, and external relations, fostering relationships with donors, sponsors, and institutional stakeholders. Passionate about contributing to a dynamic and competitive women’s basketball program. 

Augustana University
Sioux Falls, SD
6/2024 - Present

Assistant Women's Basketball Coach

• Conduct player development: individual and small group work-outs

• Assist with recruitment efforts by identifying and engaging new and current prospects

• Lead organization and execution of camps

• Coordinate team travel: hotels, bus, meals, and itineraries

• Oversee marketing and fundraising strategies: designed all social media graphics, introduced monthly newsletter, organized alumni weekend

• Produce recruiting, marketing and social media materials

United States Air Force Academy
Colorado Springs ,CO 

8/2022 - 5/2024

Director of Operations / Video & Administration Women’s Basketball
 

• Aided in the execution of on-court drills for practices and individual workouts

•  Scouted and evaluated prospective talent at national        tournaments, identifying recruits to strengthen the program

•  Produced comprehensive recruiting booklets for coaching staff to utilize during recruiting trips

• Recruiting- Liaison of executing all on-base recruiting visits

•  Coordinated team travel logistics, itineraries, lodging arrangements, meal planning, and team entertainment

•  Designed recruiting materials: offer/commitment graphics, welcome packets, recruitment brochures, and digital content

• Captured and cut game and practice footage for coaching staff, team viewing, and individual player analysis

• Air Force Women’s Basketball Team Social Media Coordinator: X, Instagram/Facebook, TikTok

•   Directed team events; A-day, Alumni weekend, I-Day, senior night, and end of the year banquet

Augustana University
Sioux Falls, SD

8/2021 - 6/2022

Operations/Marketing Graduate Assistant

• Streamlined the event production Student Athlete Advisory Committee Banquet and Ole Espy Awards

• Updated and assembled NCAA Division II Participant Manual for Men’s Basketball Regional Championships

• Aided in organization and operation of hosting 3 NCAA Division II Regional Championships

• Created team guides that provide information to athletic teams visiting the AU campus

• Responsible for the design of marketing department graphics for social media and athletic website