Why Study Communication At Manhattan?
By: Isaiah Rosario (Class of 2025)
By: Isaiah Rosario (Class of 2025)
In a world based on the idea of communication, some people still may ask why you chose a Communication major and others may say 'It is an easy degree' but that is far from the truth. Lucky for you, manhattan.edu already has it listed why you should study communication "The power of language and image is evident in nearly every part of our daily lives. This presentation of media shapes private, public, and corporate opinions. By studying communication, you’ll be an influencer of these opinions. You’ll also be flexible enough to adapt to change as digital media technology evolves. It is also a pre-professional discipline that prepares you for a career in mass media."
The majors' concentrations include Journalism, Media and Production, Sports Media and Production, Integrated Marketing Communication, Advertising, and Public Relations. Manhattan University is minutes away from the one train and is in the world's media capital, so there is no better place for a communication major.
Founder of the Communication Department, Thom Gencarelli
The Communication Department at Manhattan University started with a little ad in the New York Times. The New York Times had a "Careers in Education" section. Thom Gencarelli saw the ad and decided to apply and submit a cover letter and received a call from the administration for an interview.
"I come in, and the search committee sitting in the charter room and Memorial Hall, about two dozen people were sitting around with me, and we started talking ... I was just shooting my mouth off and saying everything that I just wanted to say, honestly," Gencarelli said. "I noticed this time went on that people were leaning forward and smiling and shaking their heads, you know, up and down, as opposed to, you know, left and right."
A month later, Gencarelli received a call from the President asking for an interview and ended up being the guy they picked. He saw this opportunity to be able to make something out of nothing. Gencarelli desired to make a program where people can realize that communication is an academic discipline that is in the roots of liberal arts themselves and understand that we can learn from that and make sure that students launch themselves into new careers after they are done at Manhattan. One thing that is different about the Communication major is how deeply rooted the idea of Communication truly is.
He also voiced that the most rewarding part of this job is knowing that a lot of people are working. The faculty of the major can keep a spreadsheet of students they were able to keep in touch with via LinkedIn, emails, etc., and over 72% of the students that they know of are currently working in the industry.
One of the main goals of the communication major is to make sure that students are prepared to work in the industry. Working in this industry is certainly not easy as there are challenging hours and hard tasks that you need to be done This major has helped prepare alumni for their current careers.
Joe Murtagh was a graduate of the class of 2014. During his time in Manhattan, he concentrated on advertising. Murtaugh currently works at VML, which is part of a WPP Group in a Communication Strategy role. Murtagh spoke on how the communication major helped him prepare for his current role.
"It gave me all the foundations so I had kind of like a leg up and an advantage, when I first entered, especially into the agency world," Murtagh said. "When I was first entering into the workforce, I was in a data and analytics role, which I had a lot of experience from the coursework, because we had a research methods class that kind of went deep into different types of advertising research, and then all my media planning and buying essentials from that class also carried over into those first jobs, and I felt like I was also getting training from the agency, but I had learned so much of it already from being a communication major, which was great, and it helped to accelerate different parts of my career, just because I was able to pick things up quickly."
Joe Murtagh '14
Courtesy: LinkedIn
Another alumni who is currently working in the industry is a graduate of Manhattan in the class of 2023 and he concentrated in sports media and production, Cal Lepkowski. Lepkowski is currently a Game Distribution Center Operator at the National Basketball Association. Lepkowski looked back on his time in Manhattan with pride.
"I got very, very lucky," Lepkowski said. "I'd say, when I first enrolled, I originally wanted to get into sports broadcasting, play-by-play stuff, but I didn't even know the sports media production was the thing until my first couple days in Manhattan. Once I found out about that, started taking production classes in my sophomore year and started producing the games, and it instantly clicked, and just knew it was something that I wanted to do in a professional role after school. I've been blessed to have two opportunities already, both out of college, to make that a reality."
Manhattan alumni can be seen all over the internet with just a couple of clicks on a keyboard. One amazing example of this is class of 2024 alum Kyla Guilfoil. Guilfoil concentrated on Journalism during her time in Manhattan and is now a News Associate at NBC News. Guilfoil spoke about what makes this major so different than the rest.
"How close-knit the communication department is," Guilfoil said. "It truly makes such a big difference in knowing what you can do independently to improve your skills and that you have people you can reach out to for help."
While current alumni are having amazing success in the industry, current Communication students are the future of the industry. Sadie Fox, a sophomore at Manhattan who studies sports media and production at Manhattan decided that Manhattan was the school for her because of the opportunities that the school could offer. One thing that enamored her was the idea of working for ESPN for the sporting events in Manhattan.
"I was inspired to choose the communications major because when researching the school I was very impressed with the internship opportunities," Fox said. "When visiting the school I loved the television studio and the idea of working the basketball games for ESPN."
Although current students are not working in the industry full-time just yet, they students are enjoying their time in the major thus far and feel like their coursework is preparing them for it. Public Relations (PR) concentration Grace Cardinal, class of 2025 said that her time studying PR has just been a great learning experience.
With Manhattan's great student-to-faculty ratio it allows students to make great lifelong and personal connections with professors. Professors in this major truly make sure that students are getting the most that they possibly can out of the class. After choosing a concentration there are faculty you would see multiple times a week or even taking multiple classes with that professor.
Grace Cardinal '25
Senior journalism student Brianna Coppola said that there were certainly a couple of professors that left a lifelong impact on her. She also said that all the professors in the Communication major have been great to work with. "I think Joe [Ruggiero] has [left an impact on me]," Coppola said. "I think because I've been able to work with Joe more closely, it's definitely been a lot easier to, get to know each other, and he's just been super helpful. I think I've had really good relationships with all of my [Communication] teachers. I'm taking a class with Thom [Gencarelli] right now, and it's only like five students, so we've been able to just get to know each other a lot better because there are not as many students in the class. I also have a class with [Michael] Plugh and Plugh is awesome. These teachers do everything in their power to make sure that, like, the students are okay and they're comfortable. I think that they've all made, like, a really big impact on me."
Rose Millheim '19 Working at CBS News
Courtesy: LinkedIn
While you studying in Manhattan, you have the opportunity to study abroad in amazing parts of the world with Communication professors. With multiple study abroad offered at Manhattan, utilize your communication skills in different parts of the world and receive credits for it. An alumnus who concentrated in media and production from the class of 2019, Rose Millheim's favorite memory from studying communication was getting the chance to study abroad with Gencarelli.
"One of my favorite memories was taking Thom’s study abroad class in Florence, Italy," Millheim said." We ran around the city with a camera and collaborated as a group. It was such an exciting summer abroad that started my passion for traveling. There were only 5 of us taking the class so getting that one-on-one mentoring and career advice was invaluable."
While you could make amazing memories studying abroad with Communication professors in Manhattan, you could also make just as amazing memories here in Riverdale, whether inside or outside the classroom. Alumnus of the class of 2023, Victoria Correia studied public relations and media and production. Correia spoke about some of her favorite memories while studying here.
"I would say department-related, I thought it was nice just having our senior banquet at the end of the year," Correia said. "It was nice seeing everyone all in one room together, seeing everyone's accomplishments. It was just one of those full-circle moments right before graduation. I enjoyed that. Having all the professors that you had classes with throughout the last four years, was meaningful. It was just such a great day. I remember it was just a lot of fun. That was a core memory for me."
To future college students who are interested in studying Communication, senior media and production student, and president of the Lambda Pi Eta (Communication Honor Society), Molly Callahan wanted to give a piece of advice to students who are interested in majoring in Communication at Manhattan.
For more information about the communication major at Manhattan University, please follow this link here! https://manhattan.edu/academics/majors-and-minors/communication.php