Center Moriches High School Teachers: Brittni LoNigro, Viviana Escalante
Appropriate for all English Proficiency Levels | Stand-Alone | HS-ESS3-4, RI.9-10.1, W.9-10.1, W.9-10.2, L.9-10.2 | Google Slides, Canva, Publisher
Creativity and Originality
Relevance of Quote
Clarity of Message
Visual Appeal and Composition
Alignment with Target Audience
Effectiveness of Call to Action
Students will take on the role of social advocates and designers, working to create a series of impactful PSA posters or digital ads that address a pressing social or environmental issue. Through their design choices and compelling messaging, students will be challenged to raise awareness, promote understanding, and inspire action for positive change preferences.
I can raise awareness about a social or environmental issue.
I can research a thought-provoking quote and incorporate it into a visually engaging design.
I can create a compelling Public Service Announcement (PSA) in digital or non-digital format.
The objective of this assignment is to create a compelling Public Service Announcement (PSA) poster with a size of 11×17 inches. The goal is to raise awareness about a social or environmental issue by selecting a thought-provoking quote from the internet and incorporating it into a visually engaging design.
Quote Selection: Choose a powerful and relevant quote from reputable sources on the internet. The quote should be succinct, impactful, and directly related to the social or environmental issue you want to address.
Research and Understanding: Conduct thorough research on the chosen issue to gain a deep understanding of its significance, causes, and potential solutions. This will inform the visual elements of your poster.
Target Audience: Identify the target audience for your PSA poster. Consider the demographics, interests, and values of your audience to tailor the design and messaging effectively.
Visual Elements: Design a visually appealing poster that complements the chosen quote. Incorporate relevant images, symbols, or graphics to enhance the message and evoke an emotional response from the audience.
Layout and Composition: Pay attention to the layout and composition of the poster. Ensure that the text is easily readable, and the overall design flows cohesively. Use a combination of colors, fonts, and spacing to create visual hierarchy.
Branding and Logo: If applicable, incorporate relevant logos or branding elements to lend credibility to your PSA. Ensure that the branding does not overpower the main message of the poster.
Call to Action: Include a clear and compelling call to action that prompts the audience to take steps toward addressing the issue. This could include donating to a cause, spreading awareness, or participating in relevant initiatives.
Template for Topic, Research, and Target Audience notes (English and Spanish)
Template for Reflection and Advocacy notes (English and Spanish)
Designing a PSA Poster: Sustainable Cities Project Handout (English)
Designing a PSA Poster: Sustainable Cities Project Handout (Spanish)
11×17-inch poster paper
Google Slides
Canva
Publisher