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The Palmer House Hilton
17 E Monroe St, Chicago, IL 60603
*All events will take place in Adams Room unless noted on the agenda.
SUNDAY, MAY 20th
SUNDAY, MAY 20th
6:00 pm - 8:30 pm
Welcome Reception & Cocktail Party
Crystal Room at The Palmer House Hilton
Sponsored by Distroscale
MONDAY, MAY 21st
MONDAY, MAY 21st
8:30 am - 9:00 am
Welcome Address
Tom Sly - VP for Digital Revenue, E.W. Scripps
9:00 am - 10:00 am
Keynote: Ten Publishing Trends You Can't Ignore
Jeff Litvack - Chief Executive Officer, ADWEEK
10:00 am - 10:15 am
Sponsored Break
Sponsored by IAS
10:15 am - 10:45 am
LMC Email & Data Strategy
Christian Hendricks, President, LMC
10:45 am - 11:30 am
Audience Acquisition & Engagement Strategies
Eddy Touma - Chief Executive Officer & Founder, Klangoo
11:30 am - Noon
Newsletter & Digital Subscription Best Practices
Mark Bullard, Director for Digital Business Development, Lee Enterprises
Noon - 1:15 pm
Lunch: On own or with friends
Lunch (private- off site): LMC Women's Lunch (Sponsored by Google)
1:15 pm - 2:00 pm
People Based Marketing
Matt Keiser - Chief Executive Officer & Founder, LiveIntent
2:00 pm - 2:45 pm
tronc's Email & Data Initiative
Idalmy Carerra-Colucci - Director Newsroom Digital Strategy
Christine Taylor - VP for Digital Publishing, Hartford Courant
2:45 pm - 3:00 pm
Sponsored Break
Snack Break sponsored by Stanza
3:00 pm - 3:45 pm
Google Partnership Update & State of the Union **MEMBERS ONLY**
Megan Favat - Google
Sylvia Zizumbo - Google
3:45 pm - 4:15 pm
What's the latest with Invisibly?
Dan Peskorse - Vice President - Partnerships, Invisibly
4:15 pm - 5:00 pm
Panel: Leveraging Data for Revenue & Audience Growth
Executives from Belo, Gatehouse & Lee
5:00 pm - 7:30 pm
Happy Hour
Potter's at The Palmer House Hilton
Sponsored by Centro
9:00 pm - 11:00 pm
Late Night Cocktails
Potter's at The Palmer House Hilton
Sponsored by Vendasta
Tuesday, MAY 22nd
Tuesday, MAY 22nd
7:00 am - 8:30 am
Sponsored Breakfast
Sponsored by Lotame
8:30 am - 8:45 am
Day One Recap
Christian Hendricks - President, LMC
8:45 am - 10:15 am
Google's Commitment to News
David Brooks - Google
Megan Favat - Google
10:15 am - 10:30 am
Sponsored Break
Sponsored by Legacy
10:30 am - 11:15 am
Inside the Facebook Journalism Project: Local News Subscriptions Accelerator
Josh Mabry - Local News Partnerships, Facebook
Mollie Collins, Boston Globe Media
11:15 am - 11:45 am
GDPR: Why you should care
Randy Sabett - Special Counsel, Cooley
1:15 pm - 2:15 pm
Panel: Programmatic, Private Deals & Private Auctions
Tobias Bennett (Moderator) - VP for Revenue, LMC
Alex Bengzon - Director for Programmatic Sales, Nucleus
Matt Keiser - Chief Executive Officer & Founder, LiveIntent
Shawn Reigsecker - Chief Executive Officer & Founder, Centro
Sylvia Zizumbo - Google
2:15 pm - 2:45 pm
Google: What's new? What's next?
Megan Favat - Google
2:45 pm - 3:00 pm
Sponsored Break
Snack break sponsored by Facebook
3:00 pm - 3:30 pm
New Partners: Stanza
Connor Patterson - Head of Business Development, Stanza
3:30 pm - 4:00 pm
New Partners: SpokenLayer
Jeremy Mims - Strategy & Partnerships, SpokenLayer
4:00 pm - 4:30 pm
New Partners: Vendasta
John Jordan, EVP Partner Development, Vendasta
Desiree Kupietz, Sr. Director, Partner Development, Vendasta
4:30 pm - 4:45 pm
Closing Remarks
Tom Sly - Interim CEO, LMC
4:45 pm - 5:15 pm
Members Only Meeting
Tom Sly - Interim CEO, LMC
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