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BBA 5th Sem
Credits:3
Lecture Hours: 48
This course covers different concepts of business information systems including impact of IT on organizations, business processes, competitive advantage and strategic information systems, BigData, knowledge management, mobile commerce, social computing, SCM, CRM, ERP, business analytics, and cloud computing.
The main objective of this course is to provide knowledge of different concepts of business information systems to students. After completing this course, students will be able to Understand different concepts of business information systems and their impact on
organizations, Know about business processes, Know competitive advantage and strategic information systems, Understand concepts of BigData, knowledge management, mobile commerce, and social computing, Understand concepts of SCM, CRM, and ERP systems, Understand and apply business analytics, Learn concepts of cloud computing and its uses in business.
Unit 1: Introduction to Information Systems 4 LHs
Introduction;
Why should we study information systems? Computer-Based Information System and Types;
Impact of IT on Organizations;
Importance of Information Systems to Society
Unit 2: Organizational Strategy, Competitive Advantage, and Information Systems 7 LHs
Introduction;
Business Processes;
Business Process Improvement,
Business Process Reengineering, and Business Process Management;
Business Pressures,
Organizational Responses, and Information Technology Support;
Competitive Advantage and Strategic Information Systems
Unit 3: Data and Knowledge Management 7 LHs
Introduction;
Managing Data;
Database Approach;
Big Data;
Data Warehouses and Data Mart,
Knowledge Management
Unit 4: Wireless, Mobile Computing, and Mobile Commerce 6 LHs
Introduction;
Wireless Technologies;
Wireless Computer Networks and Internet Access;
Mobile Computing and Mobile Commerce;
The Internet of Things
Unit 5: Social Computing 6 LHs
Introduction;
Web 2.0;
Fundamentals of Social Computing in Business;
Social Computing in Shopping, Marketing,
Customer Relationship Management and Human Resource Management
Unit 6: Information Systems within Organizations 5 LHs
Introduction;
Transaction Processing Systems;
Functional Area Information Systems;
Enterprise Resource Planning Systems;
ERP Support for Business Processes
Unit 7: Customer Relationship Management and Supply Chain Management 7 LHs
Introduction;
Defining Customer Relationship Management;
Operational Customer Relationship Management Systems;
Other Types of Customer Relationship Management Systems;
Supply Chains;
Supply Chain Management;
Information Technology Support for Supply Chain Management
Unit 8: Business Analytics 6LHs
Introduction; Managers and Decision Making;
The Business Analytics Process;
Descriptive Analytics;
Predictive Analytics;
Prescriptive Analytics;
Presentation Tools
Case Study:
The case study includes studying and preparing a project report on information systems useful in organizations. The project can be done in groups with at most 3 members in each group.
R. Kelly Rainer and Brad Prince, Introduction to Information Systems: Supporting and Transforming Business, 9th Edition, Wiley, 2022.
Kenneth C. Laudon, Jane P. Laudon and Carol G. Traver, Essentials of Management Information Systems, 15th Edition, Pearson, 2024.
Information Technology Essentials: Introduction to Information Systems Volume 1, Eric Frick, 2017.
Management Information Systems, James O'Brien and George Marakas, 10th Edition, McGraw Hill.