SimplyMember ICO

ICO Characteristics And Launching

SimplyMember ICO will start on 01.05.2021 in the ICO enlistment site Dao Maker. In the ICO investors can buy S1mply Data tokens (SMPLD) that are used in the SimplyMember ecosystem. There will be a total amount of 1 Billion SMPLD with 50% of them available to purchase for the price of 0,002€ per token. Purchases will be made with Ethereum tokens, which are used to create the SMPLD tokens on the Ethereum blockchain. ICO will be available for organizations that want to join the SimplyMember ecosystem and operate in Finland, Estonia or Sweden. Rest of the tokens will be held by SimplyMember and can be purchased later by companies included in the ecosystem that want more tokens to acquire more data, or for new companies wanting to join the SimplyMember ecosystem. Minimum amount of purchase will be 500€ (0,025% of all tokens) and maximum amount will be 40 000€ (2% of all tokens). The ICO will be also listed in the ICO Drops website where the ICO can be followed by investors and it also provides marketing for the ICO. The SMPLD token is an utility token and it is regulated by the common consumer protection laws in the EU, as well as GDPR for the gathering of data.

Role Of Tokens

The tokens used in the SimplyMember ecosystem will be tokens named S1MPLY Data (SMPLD). The tokens will have the following functionality:

Holders (Store-owners) participate in the ICO to buy S1MPLY Data (SMPLD) tokens. These tokens are utility tokens that can then be used to buy customer data. The customer data is gathered by SimplyMember every time the customers use their SimplyMember app. The customer can then choose to sell all or a part of all of the data gathered from their purchase history from the previous month, and receives tokens from all of the holders as a payment for this data. These tokens will not be sent to a customers wallet, instead, back to SimplyMember where they are assigned to the individual customers. This is done to avoid problems with wallets and transaction costs. The more data gathered from the customer and sold to the holders, the more tokens the customer receives. The price of the token (the amount of data one can buy for one token) is determined by the price the holders want to pay for the data, and can change dynamically depending on market conditions. The customer can exchange these tokens to vouchers and other types of benefits that apply to the holder owned stores, for example a token can be used to get a free ice-cream from a store.