Media Recap

Kalo Creator Performance

• 9 posts from Kalo creators at the Veggie Garden activation

• 16 total posts with paid and organic content

• 917k views across the posts

• Estimated EMV: $40,114.16

Estimated Veggie Garden Performance (Gentle Monster Tagged)

• Total Impressions: 15.6M–25M+ across Instagram and TikTok

• Total Engagement: 441,004+ across Instagram and TikTok

Estimated Earned Media Value

• $389,290.32+ total EMV (From Veggie Garden Tagged Gentle Monsters)

*Estimates are based on identified tagged posts on Instagram and TikTok. This does not include Instagram Stories or untagged TikTok UGC, and actual performance is likely higher.

Total Guests at the Pizzaslime Estate during the activation: ~10,375
*April 9-12, 2026