Students will:
Cultivate core management concepts.
Investigate how managers plan, organize, staff, and direct the business's resources that enhance the effectiveness of the decision-making process.
Explore ethical dilemmas and real-world situations utilizing customer service, academic, and critical-thinking skills.
Gain the knowledge and skills for careers in general management.
Students will:
Implement dynamic marketing processes and activities
Develop an understanding of marketing functions and their impact on business operations.
Conceptualize a comprehensive marketing plan.
Gain the knowledge and skills for careers in marketing.