BUSINESS IN BOHEMIA

Course Description

How are Legos® made? What happens inside a Coca-Cola® bottling plant? Who organizes the logistics and distribution of thousands of mobile toilets to construction sites and festivals across Prague (and how do they do it?)? This trip will take you across the Czech Republic to a variety of businesses to learn how operations, finance, marketing, and human resources function within a variety of firms both big and small. We will meet industry leaders and experts and go behind the scenes to see how things get done. You will come away from this trip with a greater understanding of how businesses work, and hopefully inspired and encouraged to start your own.

Learning Goals

-Who starts businesses?

-What makes a business successful? 

-What makes an entrepreneur successful? 

-Why is marketing important? 

-How do businesses operate? 

-How do businesses organize their finances? 

-Who starts businesses? 

ISP Mission Links

Inspire students’ entrepreneurial ambitions with first-hand experiences in a variety of businesses in the Czech Republic. Engage students with diverse people, cultures, and businesses by actively experiencing and participating in their day-to-day operations. Empower students to think critically about business management and the impact businesses have on their communities and the world.