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Planning and Organizing Your Business
As you prepare to become a new business owner, you will spend the majority of your time on activities related to planning and organizing. If you recognize the importance of planning to the success of a new business, you will be willing to devote the necessary time to it. Starting with a business plan, you must develop goals, budgets, schedules, policies, and procedures. As you add employees, you will have to make decisions on how to organize and divide work so that it will be completed effectively. In the project activities for this chapter, you will plan and organize your business.
Data Collection/Analysis
Meet with your business mentor and discuss the importance of planning and the types of planning tools he or she uses vision and mission statements. Make a note of several possible points you would like to include in your own company's vision and mission. .
Create a document with two columns. Label one column "Strategic Planning" and the other "Operational Planning." In each column, list as many areas of planning as you can that must be completed for your business.
Write a brief vision statement that reflects your company's reason for existing. Then write a mission statement that gives your company purpose and direction.
Data Collection/Analysis:
(I interviewed George A. who is the Vice President of Operations at Silva International). It’s very important because if you don’t plan, you are not going to execute. Planning is also important to achieve desired outcomes by identifying potential obstacles before they occur. One way that planning can be executed, especially on larger projects, is by using a cross-functional group that can meet to increase ownership and empowerment. It’s necessary to maximize resources (people, time, money, etc…) and not experience unplanned costs if milestone goals are not hit or executed on time. Some planning tools that he uses include Pareto charts, PDCA (plan, do, check, act), DMAIC, GanH charts, opportunity logs/action registers, OGSM (strategic planning), and WIG.
Visit 2-3 websites + note vision/mission statements; write down ideas:
Culver’s mission statement says, “We genuinely care, so every guest who chooses Culver’s leaves happy.” I like how they want to put their customers first and make sure they are satisfied with the service they receive when visiting Culver’s. The mission of Gogo Squeez is, “We aren’t just good at making snacks, we’re good about making sure that everything we do works to reduce our environmental footprint–from packaging and farming to manufacturing and recycling.” Their central vision is to make their customers happy, while also working towards helping the environment. They focus on the means of production. Google’s mission statement is “To organize the world’s information and make it universally accessible and useful.” Google wants everyone to have opportunities by providing information.
Our mission statement for Joy in Juice is “Bringing joy to the world one juice at a time.” We want our customers to value our service and make their day a little bit better by giving them juice.
2.
Strategic Planning Operational Planning
☼Potential expansions ☼Order inventory (ie: fruit, cleaning supplies, produce…)
☼Targeting new market (different groups) ☼Develop monthly budgets
☼Adding new products ☼Prepare employee work schedules
☼Develop yearly budget ☼Develop promotional plans
☼Improve customer retention ☼Selecting prices for menu items
☼Study ways to obtain the competitive advantage
☼Foresee economic changes
3.
VISION: We want our customers to leave our store healthier and happier even after just one visit to Joy in Juice.
MISSION: “Bringing joy to the world one juice at a time.”
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