Design thinking is an iterative process in which you seek to understand your users, challenge
assumptions, redefine problems and create innovative solutions which you can prototype and
test. The overall goal is to identify alternative strategies and solutions that are not instantly
apparent with your initial level of understanding.
Design thinking is a process for creative problem solving. Design thinking has a human-centered core. It encourages organizations to focus on the people they're creating for, which leads to better products, services, and internal processes.
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