The Marketing & Sales Career Cluster focuses on promoting products, understanding consumer needs, engaging with communities, and driving sales. It integrates digital marketing, data analysis, brand promotion, customer relationship management, strategic communications, human-centered design, and retail strategies to build strong customer connections and support business growth. This Cluster is essential in all industries for creating value, effectively reaching and engaging target audiences, and achieving commercial success in a competitive marketplace.
This Career Cluster is also a Cross-Cutting Cluster as the skills gained through this Career Clusters area are applicable across all Career Clusters. Practitioners are encouraged to combine content from this Cluster across other CTE programs.
Sample Careers
Advertising Manager
Cashier
Customer Service
Representative
E-Commerce Director
Marketing and Sales Manager
Product Planner
Real Estate Agent
Retail Sales Supervisor
Sales Representative
Small Business Owner
Store Manager
Technical Sales Specialist
Telemarketer
Wholesale Buyer
GHS Core Course
Advanced Computer Programming & Virtual Reality
American Issues
AP Precalculus
AP Macroeconomics/Microeconomics
AP Psychology
AP Research
AP Seminar
AP Statistics
Chemistry
Communications
Creative Writing
Introduction to College Algebra
Introduction to Programming
Publication Design
Sociology
World Issues
World Language
GHS Experiential Classes
Advanced Foods & Restaurant Management
AP Computer Science A
AP Computer Science Principles
AP Statistics
Business & Merchandising
CAPP Entrepreneurship
Career Internship
College Personal Finance
Digital Arts 1 & 2
Digital Video Design
Personal Finance
Publication Design & Production
Sports & Entertainment Management
Web Design
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