The mission of a university counselor in high school is to support students as they navigate the complex process of preparing for post-secondary education. This includes providing guidance on university and career planning, helping with academic decisions, and assisting in the development of essential skills for success in higher education. The counselor also aids students in exploring university options, completing applications, and managing the transition to university life. Additionally, they ensure students are aware of important deadlines, requirements, and opportunities to enhance their chances of admission to colleges and universities that align with their aspirations.