Your Professional Image: Dress for Success

A McDonough Career Center guide to business attire

There are basic principles followed across all types of attire and professional settings. Business attire is the clothing you wear in professional settings and can mean many different types of clothing, each of which may be appropriate in certain circumstances and inappropriate in others. There are varying levels of business attire ranging from “casual” to “business formal.”  This guide shares some best practices and general guidance. If you're uncertain or still have questions, ask a career advisor and/or someone in the company or industry!

First impressions matter, whether it’s a job interview, a networking event, or your first day at a new job. How you present yourself in professional settings matters and your attire is one of the first things people notice about you. Your wardrobe should reinforce your professional brand and be appropriate to the company culture and norms as well as for the work you need to do. It is certainly possible to look professional and still feel comfortable and confident

Here are a few universal tips to keep in mind to help you prepare for your next professional meeting or event:   

Do's

Don'ts

Below is an outline of the most common types of business attire. Click the caret/arrow by each title for more details.

Business Formal and Professional

Business formal attire (also known as business professional) refers to a "crisp" dress code, literally: pressed, neat, and never wrinkled. Business formal is almost always the default for interviews regardless of industry. 

Some companies in industries with more formal office environments may ask their employees to dress in professional attire on a daily basis. These industries generally include but are not limited to: finance, law, government, consulting, or real estate.  

When to wear it: Most interviews, more formal office environments, university or company-sponsored networking events  

Clothing examples: In general, your clothing should be a neutral color like black, white, darker grey, tan, or navy. Avoid patterns and bright colors.   

Where to shop: 

$: H&M, Express

$$: Zara, J.Crew,  Jos A. Banks, Macy's, Calvin Klein, Ann Taylor 

$$$: Banana Republic, Cos, Brooks Brothers, Armani, Hugo Boss, Suit Supply

Disclaimer: Business formal clothing can also refer to the dress code for formal occasions such as "black tie" or "evening dress" events. Think award ceremonies, corporate events in the evening, galas/benefit dinners, and award ceremonies. 

Business casual

Business casual is a frequent source of confusion for many because there is no clear or standardized definition. However, the basics of business casual are that wearing shorts, a t-shirt, and flipflops is too informal, and wearing a full suit is too formal. 

When to wear it: Everyday office for many industries, interviews for companies in industries outside finance, law, government, consulting, or real estate, some networking events, some professional conferences    

Clothing examples:   

Where to shop: 

$ ASOS

$$ Loft, Zara, Kohl's, Macy's, Nordstrom 

$$$ Banana Republic, Ralph Lauren  

Smart OR Dressy casual

Smart or dressy casual attire falls somewhere in between business casual and business professional. It opens up a lot more variety in your wardrobe, allowing your personality to shine through while maintaining a professional vibe.

When to wear it: Your go-to for an interview with a company that has a “casual” dress code. For everyday office wear, some companies have a business professional dress code but might find that people actually dress closer to smart casual. 

When to wear it: Everyday office, interviews for companies with "casual" dress codes, coffee chats 

Clothing examples:   

Where to shop: 

$ Amazon, Target

$$ Lulu's Office Chic, Club Monaco

$$$ Ralph Lauren 

Casual

Casual dress is the least formal type of business attire. This is common among creative industries and tech companies. Although comfort is a priority, certain standards are required. You should still avoid tank tops, flipflops, workout clothing, and anything that is see-through, or excessively ripped, tattered, and frayed. Your clothes still need to be appropriate and presentable for the workplace. 

When to wear it: Everyday office among creative industries and tech companies 

Clothing examples:   

Where to shop: 

$ H&M, Target, Amazon 

$$ Nordstrom, Club Monaco

$$$ Ralph Lauren

Additional resources